Marketing Manager

Larry White Associates, Inc. NEW YORK CITY , NEW YORK 11251

Posted 3 weeks ago

MARKETING MANAGER  
Salary - $75,000 -$90,000
HYBRID WORK SCHEDULE – 3 days in office and 2 days remotely Join our growing team today!  This non-profit educational organization is located in New York City and is Hybrid.  Our goal is to hire a Marketing Manager with a Bachelor's Degree and at least 5 years of experience.  For this position the Ideal candidate will have a proven record ofsuperb project management and data analysis skills with an eagerness to learn more and move into this exciting role.  Prior experience as a management consultant for 2 or more years is a plus.   
Responsibilities:
  • Project manage marketing through all stages of development from brief to implementation in collaboration with Marketing Director, internal teams, and external partners (e.g., agencies, photographers, designers, etc.)
  • Ensure streamlined, clear communication to vendors and internal stakeholders, including maintaining up-to-date weekly meeting agendas with vendors and internal teams
  • Develop and maintain a strong understanding of the current digital media landscape and target audiences, allowing our advertising to stay on top of the latest media trends
  • Plan, execute, and manage performance reporting and analysis of online and offline campaigns and make recommendations for media mix adjustments based on KPIs
  • Plan and buy local traditional media to reach various target audiences (e.g. print, out-of-home, radio,TV, etc.)
  • Recommend campaign adjustments leaning on expertise with lead generation, Search Engine Optimizations (SEO), and strong understanding of website best practices 
  • Support Marketing Director in creating and codifying scalable processes to produce and distribute assets across owned and paid platforms
  • Other duties as assigned
  • Wear multiple hats as a part of a lean startup-up team, supporting the work of others on the team and taking on new projects and tasks as needed
BENEFITS
  • Flexible spending accounts for eligible medical purchases and commuter expenses
  • 403(b) retirement plan; with matching contributions toward your savings
  • Comprehensive and affordable medical, dental and vision plans
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