Cummins Shoreview , MN 55126
Posted 3 days ago
Marketing Manager
Description
Our culture believes in POWERING YOUR POTENTIAL . We provide global opportunities to develop your career, make your community a better place and work with today's most innovative thinkers to solve the world's toughest problems.
We believe in flexibility for you to explore your passions while making an impact through meaningful work within our inclusive workforce. That's what #LifeAtCummins is all about.
We are looking for a talented Marketing Manager
In this role, you will make an impact in the following ways:
Using broad marketing functional skills, implements the marketing strategy for an identified product line or geography. Manages multi-cultural teams to successfully achieve and exceed business goals.
Implements the global marketing strategy in identified product line or geography.
Implements medium-term and annual marketing plans; identifies barriers to success and develops solutions for smooth execution of the plan.
Manages ongoing market research to understand market trends and potential and product applications in identified markets; uses market research to inform business decisions and priorities.
Leads marketing efforts for value package marketing activities to create a comparative advantage and meet profitability goals.
Leverages the competencies in the global marketing team, and represents identified product line or geography in global marketing initiatives.
Translates the global brand strategy for the identified product line or geography.
Provides management, direction and development to a multi-cultural marketing team which may be based in several locations.
Manages marketing and sales systems and processes including the customer satisfaction measurement process.
Leverages relevant channel staff, knowledge, or processes; integrates Voice of the Customer into marketing plans.
Coaches and motivates marketing staff; provides guidance and direction on problems and issues; delegates works assignments considering employee skills and development needs
Qualifications
To be successful in this role you will need the following:
Education, Licenses, Certifications
College, university, or equivalent degree in Marketing, Sales, Business Administration or related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
Experience
Strong experience required, including supervisory experience.
Strong knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) required.
This role will develop and implement the Americas Gdrive and Microgrids marketing strategy and path to market, to Pave the way towards the NorthStar: PSBU strategy to Americas actions while improving profitability and revenue growth targets.
Increase product and channel coverage through exploring alternative networks.
Develop and execute strategy for Gdrive and Microgrid applications within prime segment
Lead cross-functional engagement and motivation to implement strategy (product planning & management, pricing, finance, marcomms, engineering), identifies barriers to success and develops solutions for smooth execution of the plan.
Develop and understand market trends and areas of growth potential
Track and drive growth initiatives for new product sales
Coaches, motivates, and develops extended team members whilst driving a culture of appreciation
Other generic marketing manager's responsibility
Compensation and Benefits
Base salary rate commensurate with experience. Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Cash Balance Pension Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.
Base salary range: $100,000 to $150,000
Please note that the salary range provided is a good faith estimate on the applicable range. The final salary offer will be determined after considering relevant factors, including a candidate's qualifications and experience, where appropriate.
Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Cash Balance Pension Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.
Cummins and E-verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates right to work using E-Verify. Cummins will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.
Job MARKETING
Primary Location United States-Minnesota-Minneapolis-US, MN, Shoreview, CPG Headquarters Victoria St
Job Type Experienced
Recruitment Job Type Exempt
Job Posting Apr 30, 2024, 10:07:42 AM
Unposting Date May 15, 2024, 1:59:00 AM
Organization Power Systems Business
Role Category Hybrid
Relocation Package Eligible
Req ID: 240002K9
Cummins