Marketing Intelligence Manager-Deloitte's Green Dot Agency

Deloitte Birmingham , AL 35202

Posted 2 months ago

Position Summary

Market Intelligence Manager - Deloitte's Green Dot Agency

Think a Big Four career is just spreadsheets, gray suits, and corporate profits? Look again. Deloitte's full-service Marketing Excellence (ME) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. If you're a marketing and communications professional who sees the world differently, finds opportunity where others don't, and keeps a pulse on the next big trends, then become our partner in growth. Together we'll discover new ways to transform out-of-the-box ideas into measurable business results for our clients and our company. If you're ready to make an impact, join our ME team to see how we Deloitte differently.

As a Market Intelligence Manager, you will be at the forefront of unearthing opportunities to inform how Deloitte goes to market. You will be responsible for championing an outward-in perspective in order to drive success for one of the world's most influential brands.

The Team

The Green Dot Agency is Deloitte's in-house agency. Sitting within the Marketing Excellence (ME) organization, we provide value to Deloitte by differentiating the Deloitte brand, driving Deloitte's business priorities forward, innovating new marketing solutions, and delivering distinct client experiences. We develop cutting-edge marketing plans, creative assets, and unique experiences that engage our clients; deliver on the strategy of our businesses in the marketplace; and capture the hearts, minds, and loyalty of our clients.

Responsibilities

  • Working alongside the Market Intelligence Lead to form the on and off-shore team and operationalize the blended organizational structure.

  • Unearthing insights derived from competitive landscaping, client feedback, content mapping and audience research to unearth insights to connect with audiences & drive results.

  • Creating Market Intelligence best practices so we can more consistently represent ourselves to our clients and key stakeholders.

  • Championing an outward in perspective in order to inform how Deloitte goes to market.

  • Bringing specialist knowledge and new perspectives to the Marketing Excellence community - demonstrating an ability to distill salient points into actionable strategic guidance.

  • Becoming a trusted strategic advisor so that stakeholders actively turn to you as they forge their own path and that of their business forwards.

  • Tying the work we deliver to larger campaign and business goals.

  • Partnering cross-functionally within GDA to ensure we develop and deliver effective campaigns that have an impact on the brand and business.

  • Working closely with the Market Intelligence Lead to help bring in new opportunities, while making sure the CoE can deliver (for both existing stakeholders and new ones) from a strategic perspective.

This role reports to the Market Intelligence Senior Manager.

Qualifications

  • Minimum of 8+ years relevant experience on behalf of a brand; agency experience a plus.

  • Strong organization and ability to effectively prioritize and meet deadlines.

  • Exceptional verbal, written and presentation communication skills and the ability to inspire others.

  • Highly self-motivated, thrive in fast-paced collaborative environment, and work well within a team, both in-person and virtually.

  • Omni-channel experience, especially digital and social, is highly relevant

  • Persuasive communicator and presenter.

  • Experience in managing and developing individuals - both onshore and offshore.

  • Flexibility, adaptability, and willingness to travel on a limited basis required.

  • Bachelor's Degree in Marketing, Communications or related field.

How you'll grow

  • At Deloitte, our professional development plan focuses on helping people at every level of their careers identify and use their strengths. We offer opportunities to help sharpen skills in addition to hands-on experience. From on-the-job learning to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career.

For individuals assigned and/or hired to work in Colorado or Nevada, Deloitte is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to the State of Colorado and the State of Nevada and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $86425 to 159165.

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

ExperiencedMERoles

"ExperiencedCMGOps"

"GDAOps"

EA_ExpHIre

EA_CMG_ExpHire

Recruiting tips

From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.

Our people and culture

Our diverse, equitable, and inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and perspectives, and bring more creativity and innovation to help solve our client most complex challenges. This makes Deloitte one of the most rewarding places to work. Learn more about our inclusive culture.

Professional development

From entry-level employees to senior leaders, we believe there's always room to learn. We offer opportunities to build new skills, take on leadership opportunities and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career.

As used in this posting, "Deloitte" means Deloitte Services LP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

Deloitte will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws. See notices of various ban-the-box laws where available.

Requisition code: 61321

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Marketing Program Management ManagerDeloittes Green Dot Agency

Deloitte

Posted 3 days ago

VIEW JOBS 6/30/2022 12:00:00 AM 2022-09-28T00:00 Position Summary Marketing Program Management Manager Think a Big Four career is just spreadsheets, gray suits, and corporate profits? Look again. Deloitte's full-service Marketing Excellence (ME) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. If you're a marketing and communications professional who sees the world differently, finds opportunity where others don't, and keeps a pulse on the next big trends, then become our partner in growth. Together we'll discover new ways to transform out-of-the-box ideas into measurable business results for our clients and our company. If you're ready to make an impact, join our ME team to see how we Deloitte differently. As an MPM Manager, you will establish rapport and trust with stakeholders, thoroughly understanding their businesses and their goals in order to serve as a strategic partner who adds value. You'll work closely with in-house agency project managers, ensuring that campaigns are delivered on-time and on-budget and that deliverables meet quality standards. You must have a passion for great creative, strong communication and leadership skills, and a proven track record of developing/maintaining positive stakeholder and agency team relationships. Extensive marketing experience is a must as well as having experience with creative output that spans a wide range of social content types, including but not limited to video, photography, original artwork and animation, influencer, media partner content, etc. The ability to think strategically and a strong understanding of applying to analytical insights into creative is necessary for this position. The Team The Green Dot Agency is Deloitte's in-house agency. Sitting within the Marketing Excellence (ME) organization, we provide value to Deloitte by differentiating the Deloitte brand, driving Deloitte's business priorities forward, innovating new marketing solutions, and delivering distinct client experiences. We develop cutting-edge marketing plans, creative assets, and unique experiences that engage our clients; deliver on the strategy of our businesses in the marketplace; and capture the hearts, minds, and loyalty of our clients. Responsibilities : * Serve as the primary agency point of contact for stakeholders * Brief Project Managers on campaign/project goals, timing, budget, etc., providing context that enables them to plan, resource, and execute; resolve conflicting priorities as needed * Manage key stakeholder relationships by providing actionable strategic thinking and proactive counsel * Clear the way for strong, strategic creative to live; defend, support and foster good ideas * Contribute to the resource plans, scope of work, and contractual agreements as needed * Plan and run stakeholder meetings and strategically align with brand planning * Monitor campaign set up, briefing process, execution, budget management, measurement, approval processes, timelines, and reporting for business-owned campaigns * Ensure all campaigns invoke brand standards and are cutting-edge, innovative, and of the highest quality Qualifications Project Management skills * Be familiar with Agile project management methodologies * Effectively manages projects by developing work plans, obtaining approvals, estimating and tracking resource requirements, and communicating with stakeholders * Advises and influences stakeholders at all levels of the business to achieve strategic objectives * Proactively monitors the progress of multiple projects by tracking activities, spend and outcomes * Demonstrates strong analytical and problem-solving skills * Possesses specialized skills or experience relative to operations/process excellence Leadership skills * Proven experience managing and leading cross-functional teams * Prior experience working on a virtual team within a highly matrixed organization, preferably for a global corporation or professional services firm * Identifies and/or follows leading practices to assess resources and budget for client projects and initiatives * Skilled at gaining consensus when differing viewpoints are presented * Demonstrates leadership, maturity, and accountability through extra-curricular and community activities * Develops and manages project budgets. Professional skills * Demonstrates excellent written and verbal communication skills * Exhibits a high level of professionalism with a strong executive presence * Collaborates and builds relationships, both virtually and in-person, with colleagues, stakeholders, and teams across the organization to meet shared objectives * Skilled at negotiating, with the ability to solve complex problems and demonstrate agility * Provides strategic and tactical counsel that helps achieve clients' business goals * Proficient in Microsoft Office * Capable of navigating and performing research on the Internet. Brand & Communication skills * Understands marketing fundamentals with a focus on strategy/trends and execution in the B2B arena * Develops integrated marketing campaigns that leverage data and analytics to inform strategies and measure success * Leverages design thinking, and other modern problem-solving tools, to develop innovative marketing solutions * Consistently delivers marketing programs with high-quality results * Leverages data and industry trends to set strategic goals and objectives * Supports delivering Deloitte's story to a variety of stakeholders through multiple communication channels and thought leadership initiatives as defined by our corporate communications strategy Business Intelligence skills * Knowledge of advanced analytical techniques and tools (e.g. multi-factor attribution, collaborative filtering) Technical skills * Leverages technology to support and enhance communication processes * Uses Workfront to enhance collaboration, manage assets and maintain visibility of project workflows Others * Limited immigration sponsorship may be available * 8+ Year's of Experience a plus * Travel up to 20% (While 20% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.)" The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $78570 to $144695. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance. EA_GDA_ExpHire ExperiencedMERoles EA_ExpHire EA_CMG_ExpHire Recruiting tips From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters. Benefits At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Our people and culture Our diverse, equitable, and inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and perspectives, and bring more creativity and innovation to help solve our client most complex challenges. This makes Deloitte one of the most rewarding places to work. Learn more about our inclusive culture. Professional development From entry-level employees to senior leaders, we believe there's always room to learn. We offer opportunities to build new skills, take on leadership opportunities and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career. As used in this posting, "Deloitte" means Deloitte Services LP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. Deloitte will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws. See notices of various ban-the-box laws where available. Requisition code: 91283 Deloitte Birmingham AL

Marketing Intelligence Manager-Deloitte's Green Dot Agency

Deloitte