Marketing Frontend Developer

Summary:

Join Bloomin' Brands Inc. as a dynamic Digital Product Manager focused on Front-End Digital Creative Development. This position will spearhead innovative digital solutions across our platforms. In this role, you will focus on crafting compelling email deployments, engaging website interfaces, interactive digital menus, and utilizing your expertise in HTML, CSS, and JavaScript. You will bring a creative vision to life through hands-on development, collaborating with cross-functional teams to ensure a seamless and aesthetically pleasing user experience. With a passion for digital artistry and a knack for technical execution, you'll play a pivotal role in enhancing our brand's digital presence and driving consumer engagement. Experience with Sitecore CMS and Marigold Engage or similar ESPs is highly desirable.

Essential Duties:

• Execution and Development: Lead the day-to-day development of email deployments , website content, digital browsable menus, Ziosk UX content, Yext, and other digital touchpoints. Take ownership of coding, assembling assets, and deploying content efficiently. This role may also involve troubleshooting, reporting and tracking issues with digital products.

• Content Management: Manage content within the Sitecore CMS, ensuring adaptive/responsive design and continuous improvement of the customer experience through hands-on execution.

• SEO Implementation: Develop and implement SEO solutions to improve site rankings, continuously driving toward a best-in-class website experience through hands-on execution.

• Collaboration: Collaborate with cross-functional teams including UX/design, marketing, technology, compliance, and operations and external vendors to ensure feasibility and deliverability of digital solutions.

• Strategic Direction: Contribute to the strategic direction and prioritization of digital products and features associated with customer experience, aligning with business objectives and customer needs.

• Analytics Optimization: Leverage analytics to optimize traffic for increased sales, reservations, online orders, loyalty program engagement, and more, implementing changes based on data insights.

Requirements:

• Bachelor's degree preferred.

• HTML, CSS, and JavaScript proficiency with email development required.

• 5-8 years of in digital product development or website management experience required.

• Advanced website analytics experience required.

• Proficiency in web-design practices and software (e.g., Photoshop, Illustrator, InDesign, Dreamweaver) required.

• Experience leading website SEO efforts and implementing SEO best practices required.

• Adaptability to changing business conditions and priorities required.

Join our Digital Platforms team and lead the front-end development efforts to enhance consumer connections through thoughtful digital experiences. If you are passionate about digital marketing, web development, and delivering exceptional customer experiences, we invite you to apply for this exciting opportunity.

The expected annual salary range for this position is between $80,000.00 - $120,000.00 / year, with potential for bonus based on eligibility and other business factors. The base pay offered will vary depending on market location, job-related knowledge, skills, and experience. Bloomin' Brands offers benefits such as medical, dental, vision, and 401k. Further details around eligibility and additional benefit offerings can be found at BloominBrandsBenefits.com.