Marketing Director

Compusearch Dulles , VA 20102

Posted 2 months ago

Marketing Director

Office Locations: Dulles, VA / Tysons, VA

Why Unison?

Our vision is a government that always makes astute, effective decisions, from the line-level to the C-level across federal agencies and their industry partners. Unisons secure cloud and on-premise software, marketplace, and information services support more than 200,000 users in all federal agencies, dozens of major DoD programs, and leading prime contractors. For over 30 years, Unison has continually advanced its thinking and software to help federal programs better pursue their missions. Unison is a thriving, growing company with a vibrant, friendly, results oriented culture.

Job Description

Unison is seeking a motivated, experienced Marketing Director to join our team. The Marketing Director will lead efforts to generate leads, boost conversion rates, and enhance the Unison brand.

Key Responsibilities:

  • Generate leads, especially through digital marketing, inbound marketing, account-based marketing, referral marketing, and select events.

  • Boost conversion rates, including by refining pitch decks and using marketing automation tools to support buyers journeys.

  • Quickly develop and maintain an understanding of product strengths relative to competitors.

  • Work closely with GMs, Product Directors, and Sales reps to design and implement campaigns.

  • Roughly forecast and track the impact and cost of campaigns, platforms, and third-party services.

  • Learn by experimenting, and focus team efforts and budget on whats working best.

  • Sustained sense of curiosity about end users experiences before, during, and after working with Unison.

The Ideal Candidate:

  • Two or more years experience in a role with similar Key Responsibilities.

  • Bachelors degree, preferably in Marketing. MBA is a plus.

  • Experience in the Management Consulting, Software, or Government Contracting sectors.

  • Hands-on practitioner who leads by example.

  • Writes succinct, compelling copy.

  • Strategic and creative thinker.

How we work:

Our culture reflects our foundational behaviors: Client service, flexibility, respect, stewardship, commitment, initiative, and teamwork. Unison employees care for customers and one another and are committed to customer and company success.

Unison Benefits:

For several years, Unison has been the recipient of the Northern Virginia CARE Award as an organization which models a supportive, family-friendly environment and attractive benefits package for its employees. Benefits include:

  • Medical, dental, and vision coverage available on the first day of employment.

  • Generous vacation and sick leave, with paid time off for most Federal holidays plus one floating holiday for a total of nine.

  • 401(k) profit sharing plan with an employer match of 50% of the first 6% of the employees salary.

  • Employee events and celebrations We like to celebrate!

Unison is an Equal Opportunity Employer


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VIEW JOBS 4/28/2020 12:00:00 AM 2020-07-27T00:00 Marketing Director Office Locations: Dulles, VA / Tysons, VA Why Unison? Our vision is a government that always makes astute, effective decisions, from the line-level to the C-level across federal agencies and their industry partners. Unisons secure cloud and on-premise software, marketplace, and information services support more than 200,000 users in all federal agencies, dozens of major DoD programs, and leading prime contractors. For over 30 years, Unison has continually advanced its thinking and software to help federal programs better pursue their missions. Unison is a thriving, growing company with a vibrant, friendly, results oriented culture. Job Description Unison is seeking a motivated, experienced Marketing Director to join our team. The Marketing Director will lead efforts to generate leads, boost conversion rates, and enhance the Unison brand. Key Responsibilities: * Generate leads, especially through digital marketing, inbound marketing, account-based marketing, referral marketing, and select events. * Boost conversion rates, including by refining pitch decks and using marketing automation tools to support buyers journeys. * Quickly develop and maintain an understanding of product strengths relative to competitors. * Work closely with GMs, Product Directors, and Sales reps to design and implement campaigns. * Roughly forecast and track the impact and cost of campaigns, platforms, and third-party services. * Learn by experimenting, and focus team efforts and budget on whats working best. * Sustained sense of curiosity about end users experiences before, during, and after working with Unison. The Ideal Candidate: * Two or more years experience in a role with similar Key Responsibilities. * Bachelors degree, preferably in Marketing. MBA is a plus. * Experience in the Management Consulting, Software, or Government Contracting sectors. * Hands-on practitioner who leads by example. * Writes succinct, compelling copy. * Strategic and creative thinker. How we work: Our culture reflects our foundational behaviors: Client service, flexibility, respect, stewardship, commitment, initiative, and teamwork. Unison employees care for customers and one another and are committed to customer and company success. Unison Benefits: For several years, Unison has been the recipient of the Northern Virginia CARE Award as an organization which models a supportive, family-friendly environment and attractive benefits package for its employees. Benefits include: * Medical, dental, and vision coverage available on the first day of employment. * Generous vacation and sick leave, with paid time off for most Federal holidays plus one floating holiday for a total of nine. * 401(k) profit sharing plan with an employer match of 50% of the first 6% of the employees salary. * Employee events and celebrations We like to celebrate! Unison is an Equal Opportunity Employer Unison Dulles VA

Marketing Director

Compusearch