Marketing Coordinator

WPS Health Solutions Madison , WI 53706

Posted 4 months ago

Who We Are

We are a leading not-for-profit health insurer in Wisconsin, and our services have grown to reach active-duty and retired military personnel, seniors, and families in Wisconsin, across the U.S., and around the world. Learn more!

WPS receives World's Most Ethical Company Award for 10th Year in a Row - 2019 Most Ethical Companies Announcement

At Our Core

WPS Health Solutions has earned a reputation as a leader in the insurance and benefits administration industry through our commitment to excellence and high-quality service. Our corporate values reflect the core of who we are and how we conduct business every day.

Customer Focused

I recognize how my actions impact internal and external customers by being responsible for the customer experience. I look beyond the immediate issue to recognize and solve the problem.

Individual Responsibility

I own my actions. I am accountable and dedicated to achieving the best results for WPS Health Solutions and our customers. I embrace my role in helping the company achieve a high-performance workplace.

Mutual Respect

I lead by example and act ethically, honestly and am trustworthy. I show appreciation for others by giving and taking constructive feedback and encouragement.

Driven and Passionate

I approach my work with enthusiasm, and personal commitment to the success of our business. I keep the importance of the work we do for our customers alive in my attitude and interactions with others, and demonstrate pride in the worthiness of our purpose.

Position Summary

The Marketing Coordinator will assist marketing staff in execution of effective marketing campaigns and tactics to achieve company's business objectives.

In this role you will:

Marketing Projects (70%)

  • Support Marketing & Communications Manager in coordination, creation, and execution of marketing tactics and campaigns.

  • Assist with development of project and/or campaign creative briefs and supporting documentation, and updates to business unit annual marketing plans.

  • Attend kick-off meetings and work with peers to ensure positive outcomes.

  • Process requests from sales and other departments for refresh, redesign, or development of marketing collateral, applications, or forms (i.e. mailing lists for agents, direct mail list for

members, prospects).

  • Utilize established project processes and platforms to track project deliverables, obtain appropriate approvals, and maintain timelines.

  • Review and proof marketing materials.

  • Fulfill requests for surveys, including design, maintenance, and reporting (i.e. Focus Rep survey, EIP Customer Satisfaction survey).

Administrative (30%)

  • Monitor and update projects within InMotion, track due dates, and complete project close-out process.

  • Maintain Marketing Collateral Library and sample files.

  • Assist in analyzing marketing data and team project metrics.

  • Support Production team with tasks such as quote requests, work orders, obtaining approvals.

You should have:

  • Bachelor's degree in Marketing, Communications, or related field OR equivalent post high school education and/or work-related experience
  • 1 or more year of project experience in marketing agency setting or in house creative

marketing team

In addition, we prefer:

  • 1 or more year insurance industry marketing/advertising environment or related field

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Marketing Coordinator

WPS Health Solutions