Marketing Coordinator

Skimlinks New York , NY 10007

Posted 4 weeks ago

Connexity, a Taboola company and its affiliate companies, Skimlinks and ShopYourLikes, is a global e-commerce monetization platform, with offices in NYC, Los Angeles, London and Germany. We work with over 60,000 premium publishers (Condé Nast, Hearst Magazines, Yahoo…) and 48,500 retailers around the world (Nordstrom, Wayfair, Lululemon, Urban Outfitters, Coach...) driving new shoppers to retailers and helping content producers get paid commissions for the products and brands they write about. This gives us a direct view of the browsing and shopping behaviors of over 650 million users. Our technology understands the web pages users visit, the brands and products they look at, the links they click on, and the purchases they make, across our entire network. We track over $5b affiliated sales every year.

Connexity was acquired by Taboola in 2021 to make the first Open-Web Source for Publishers connecting editorial content to product recommendations, where readers can easily buy products related to stories they are reading.

We have an exciting opportunity for an energetic and innovative Marketing Coordinator to join our US marketing team in NY, helping with our US marketing ideation and execution during our next phase of business growth. In this role, you will collaborate closely with the global marketing team and commercial team to implement a go-to-market strategy aimed at bolstering our sales pipeline and fostering our current roster of publishers and retailers while maintaining brand integrity.

About the Role:

Are you a marketer with at least a year's experience and a passion to learn and grow with an expanding marketing team? We're looking for someone with creativity, resourcefulness, and proactivity, who is collaborative, and interested in copywriting and design.

You'll be joining a team with a great culture, thats fast-growing with plenty of opportunities to expand your skillset. This is a highly visible role where you will collaborate with colleagues outside of the marketing, including commercial teams, product, and senior management.

Responsibilities

  • Email marketing: write, build, and execute email marketing campaigns for acquisition, nurturing, and client retention. Once trained will manage weekly newsletter programs to communicate new insights and updates to clients, and aim to optimize their performance and engagement.

  • Data analysis: review performance of our retail and publisher clients, as well as larger industry trends, to report on success, suggest improvements and ideas for future client success

  • Content creation: work with senior marketers to create content for thought leadership and client retention including decks, blogs posts

  • Events marketing: support our commercial teams by preparing for our presence at industry events, and tracking events success.

  • Social media: suggest and build LinkedIn campaigns to grow our brand awareness in multiple markets

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