The Marketing Compliance Specialist is responsible for enforcing the application of 2U marketing content standards to a broad range of marketing materials.
The primary focus of the position is the review and approval of 2U marketing content, to ensure alignment with 2U standards and best practices. This individual is a member of the Compliance team and acts as the key Compliance stakeholder in guiding the creation of marketing content.
The role functions in a semi-embedded manner, working cooperatively and in deep partnership with the marketing and creative teams to ensure transparency, accuracy and accountability in marketing content.
Key Role and Responsibilities:
Ensure adherence to marketing content standards across various categories of content including:
Email marketing content
Demand gen portal properties, and
Review, comment, and provide guidance on marketing asset tickets to support compliance requirements while helping marketing achieve their objectives.
Act as first level compliance reviewer and approver for marketing assets. As required, identify and escalate sensitive content to relevant Legal and Compliance stakeholders for additional review.
Work cooperatively with the creative and brand teams to ensure that university partner style guide requirements are appropriately reconciled with 2U marketing content standards.
Provide feedback to marketing leadership on compliance concerns.
Apprise compliance leadership on issues and trends in marketing content.
Identify areas where standards and / or training require development or change to meet evolving regulatory needs or evolution of the business.
Education and Experience:
Bachelor's degree with relevant coursework (journalism, communications, English, marketing)
At least two years of experience working in a high-volume throughput and/or deadline-driven environment
Ability to meet strict deadlines while prioritizing and managing multiple projects simultaneously
Experience developing and sustaining collaborative cross-functional relationships in a business or educational institution
Bilingual skill-Spanish ( preferred)
About 2U Inc. (NASDAQ: TWOU)
We believe there should be no back row in higher education. For more than a decade, 2U, Inc., a global leader in education technology, has been improving lives by powering the world's best digital education. As a trusted partner and brand steward of great universities, we build, deliver, and support online graduate programs and certificates for working adults. Our industry-leading short courses, offered by GetSmarter, are designed to equip lifelong learners with in-demand career skills. To learn more about 2U and No Back Row, visit 2U.com.
2U Diversity and Inclusion Statement
At 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.
Why It's Great to Work at 2U
2U offers a high-energy work environment that's both challenging and fun. We work hard, but our offices are casual and social places. We wear jeans to work and fuel brainstorming sessions with snacks and seltzer.
2U offers a comprehensive benefits package:
Medical, dental, and vision coverage
Life insurance, disability and 401(k)
Unlimited snacks and drinks
Tuition reimbursement program
Generous paid leave policies including unlimited PTO for your vacation, personal, or sick days
Additional time off benefits include:
time off to volunteer for non-profit organizations
parental leave after 9 months of employment
holidays that include a winter break from Christmas through New Year and more!
Note: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.
2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans' status, or any other classifications protected by applicable federal, state or local laws. 2U's equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.