The purpose of your role as a Marketing + Communications Content Specialist
As a Marketing + Communications Content Specialist, you will plan, research, develop and write sales and marketing copy in line with organizational objectives. Write copy for a variety of projects (including print, web, mobile, video and social media), working closely with the marketing + communications team to brainstorm ideas, create concepts and develop messaging. Thorough research and interviews will be required to understand the copywriting needs of the business.
Overall Messaging & Strategy:
Prepare integrated communication strategies, based on business and marketing plans, as directed for the construction, service and controls divisions
Implement and manage various communication channels that help drive marketing and communication objectives as a part of the complete communications program
Execute communication projects as directed and monitor performance metrics
Writing copy for promotional literature, public relation material, marketing collateral, white papers, media advertising, websites and internal and external publications designed to boost brand awareness and increase sales
Edit and adapt work to address feedback received by internal and client teams
Assist with social media content creation and postings
Conduct high-quality research to understand the needs of the business and target audiences through online searches, reviews of existing research, interviews with subject matter experts and in-person meetings.
Edit and proofread copy as needed
Collaborate with project leaders, sales leaders, executive leaders and other Marketing + Communications team members, etc. from concept development to delivery of final project
Revise copy based on internal team and leader feedback/direction
Work within a creative team environment to develop conceptual and public relation approaches that meet corporate objectives
Design, plan and conduct public relations programs that create and maintain a favorable public image of the organization
Work with marketing assistants to coordinate and/or partner with foundations, non-profits, government agencies or other community organizations to enhance the public image of the organization
Assist with engagement activities including client surveys, client recognition, groundbreakings and dedication events
What we're looking for in you
Bachelor's degree required in English, Communications, Journalism, or related
3+ years of professional copywriting experience (construction industry a plus) with a solid portfolio of work
3+ years of proficiency with Microsoft Office and Adobe Acrobat Pro
3+ years of proofreading experience
3+ years of experience managing media relations
Familiarity with AP style
Ability to quickly execute time-sensitive projects with excellence
Knowledge of construction, architecture, mechanical engineering or related field preferred
Your life at Harris
As one of the country's leading mechanical contractors, Harris offers you the best of both worlds: the stability, resources and opportunities of a national company, and the team culture, creative spirit and customer loyalty of a local business. If you thrive on variety and new challenges, we want to meet you!
From stadiums to manufacturing facilities, power plants to hospitals, concert halls to classrooms, we handle projects of all sizes and complexity from multiple regional locations across the country.
Visit our Careers Page for details: https://www.harriscompany.com/careers/employee-benefits-at-a-glance