Marketing Communications Content Specialist

Compensation for this role: $61,000 to $68,000

Encore Electric employees are unique. They are passionate about making a difference while impacting the way people live and work. Using their talents in power, technology and energy, they work collaboratively on challenging projects with other team members while being driven by customer needs and requirements.

Encore Electric employees are ambitious but never fail in their commitment to quality, safety and integrity. They work every day to building their careers and in a stable company that supports their desire to remain family-oriented and connect to the out-of-doors. From design, fabrication and construction to technology and service, our team tackles some tough commercial challenges on some of electrical contracting and technology solutions most notable buildings and projects in the Rocky Mountain West.

General Responsibilities

Maintain open communication lines with all working relationships

Follow up to ensure items for which the job is accountable are performed

Earn and maintain customer's trust

Uphold the core values of the organization

Work well with others to accomplish the mission of the organization and of the job

Specific Responsibilities

Write and develop content for digital platforms, such as website and social media, as well as SEM and display ads

Assist in the writing of scripts for video projects

Write content for printed materials, including marketing collateral

Create compelling ad content

Follow industry best practices for social media and other digital platforms

Assist in the development of industry award submittals, surveys and lists

Coordinate and schedule site photography and maintain photo database

Regularly meet with internal subject matter experts to gain accurate information for content

Coordinate communications projects as assigned

General

Write clear and error-free content that reflects the company's voice, culture, and values

Understand various target audiences, both internal and external, and provide content accordingly

Thrive in a small, fast-paced, collaborative team

Collaborate with marketing communications team members to support all messaging and content needs

Collaborate with designers and other marketing communications team members to execute and distribute content

Uphold the core values of the organization

Work closely with internal teams to participate in all stages of the creative process from concept to development

Maintain open communication lines with all working relationships, with accountability for meeting designated strategies and plans, earning and maintaining customer loyalty and trust

Other duties as may be assigned

KNOWLEDGE, SKILLS AND ABILITIES:

Knowledge of:

All Microsoft Office products

Adobe Creative Suite, Photoshop, Acrobat, Illustrator and InDesign

WordPress or other web content management system

Social Media sites, including Facebook, LinkedIn, and Twitter

Social media management tools (Hootsuite, Google Analytics or similar)

Search Engine Optimization (SEO) and Search Engine Marketing (SEM)

AEC Industry and experience in B2B communications

Skills in:

Team player and problem-solver

Strong moral compass and accountability

Attention to detail and accuracy

Organization and time management

Project management and ability to manage multiple projects at one time

Ability to:

Be self-motivated

Interview and interface with senior executives

Use data-driven content to communicate stories through the organization

Create content that follows Encore Electric voice and brand

Communicate effectively in written and verbal forms, translating complex content into relatable stories

Create and update digital media including website and social media

Be creative and adaptive and work collaboratively on a team.

Travel to project sites to conduct interviews and gather information

REQUIREMENTS:

• This position requires a bachelor's degree in Communications, Public Relations, Journalism, Marketing or related field with three to five years of marketing and communications experience.

• Demonstrated excellence in writing content for print and digital media channels.

• A record of prior success in writing advertising and communications copy as well as content for social media campaigns and social platforms is strongly preferred.

Benefits of this role:

• Encore Electric provides excellent benefits for our employees, including: medical, dental, and vision plans, disability, and life insurance, employee-matched 401(k), paid time off (PTO), an employee assistance program that includes counseling, legal, and financial advice.

• Encore also provides a generous employee referral program, and access to technical, safety, personal finance, and leadership training through Encore University, Encore's in house training program.

• This position is eligible for cell phone allowances and the short-term incentive program.

Applications will close for this position on: August 8, 2024

To request an accommodation during the application process, please contact HR@EncoreElectric.com.

For questions regarding this role, please contact bryan.garver@encoreelectric.com

Encore Electric, Inc. is an EOE, including disability/vets