Marketing Communications Associate - Digital Marketing

Stryker Corporation Cary , IL 60013

Posted 3 weeks ago

COVID-19 vaccination requirements

Stryker is driven to work together with our customers to make healthcare better. In order to fulfill our commitment as a federal contractor, while focusing on the health and safety of our employees and those that we serve, Stryker is encouraging US employees as well as all new US employees joining our company to be fully vaccinated against COVID-19. Today or in the future, vaccination may be a requirement based on the essential functions of the specific role or applicable regulations. Please refer to our COVID-19 Vaccination Requirements FAQs page for current vaccination and/or reasonable accommodation requirements and timelines.

Why join Stryker?

We are proud to be named one the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com

Our benefits include bonuses; commissions; healthcare; insurance benefits; retirement programs; stock based plans; paid time off plans; family and parenting leaves; tuition reimbursement; wellness programs; onsite fitness centers and cafeterias; discount purchase programs; and service and performance awards - not to mention various social and recreational activities.

Who we want

  • Hard-working winners. Confident, competitive, and results-oriented professionals who create a track record of success.

  • Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

  • Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

  • Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do

The Marketing Communications Associate, Digital Marketing uses their talent and expertise in the digital space to achieve annual marketing and communication goals. He/she creates engaging and persuasive content for social media, email, and web. The ideal candidate is highly creative, talented, and driven, and is expected to plan, implement, measure, report, and adjust digital tactics to improve customer experience.

  • Demonstrates expertise of the digital marketing space. Identifies market trends, new opportunities, industry standards and best practices. Makes strategic recommendations to improve customer engagement and achieve agreed upon goals.

  • Conceptualizes, designs, and deploys posts, ads, emails, and landing pages that communicate our key messages to capture leads and drive sales. Creates content that complies with brand and regulatory guidelines.

  • Comprehends and sets KPIs and implements tracking mechanisms to measure results and optimize strategy.

  • Represents the digital perspective with recommendations during project planning, execution, and review phases.

  • Obtains knowledge of key competitors' products and market positioning to support the development of differentiated messaging.

  • Obtains knowledge from multiple sources on customers' and their needs and understands the various reasons (variables) of why customers buy the product or service.

  • Supports the communication strategies that result from the strategic planning process.

  • Understands the importance of sales enablement and the types of tools associated with the strategy.

  • Maintains and communicates a digital content calendar.

  • Monitors all active social media channel engagement daily and adheres to Stryker's guidance on interactions, including the complaint handling process.

  • Builds collaborative relationships with project stakeholders, Marketing, Regulatory, Legal, R&D, HR, and divisional and cross-divisional counterparts.

  • Helps manage activities with outside digital agencies, including sourcing, communication, budget management, and project implementation. Reports progress/results to leadership.

  • Demonstrates ownership and integrity of work

What you need

  • Bachelor's degree required

  • MBA preferred

  • 0+ years of work experience required

  • Excellent presentation and interpersonal communications skills

  • Strong analytical and problem-solving skills

  • Ability to manage multiple projects while delivering on established timelines

  • Social media management: Facebook, Instagram, LinkedIn, Twitter

  • Email marketing: Marketo, Mailchimp, Pardot, or similar

  • Web design and content administration: Adobe Experience Manager, Wordpress, or similar

  • Digital design: Adobe Creative Suite (Photoshop, Acrobat, InDesign)

What We Offer

  • A winning team driven to achieve our mission and deliver remarkable results

  • Quality products that improve the lives of customers and patients

  • Ability to discover your strengths, follow your passion and own your own career

Learn more about Stryker:

https://www.stryker.com/

Know someone at Stryker?

Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program at https://careers.stryker.com/referrals/

About Stryker

Stryker is one of the world's leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes.

We are proud to be named one of the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Downstream Marketing Associate

Stryker Corporation

Posted 2 months ago

VIEW JOBS 12/19/2021 12:00:00 AM 2022-03-19T00:00 COVID-19 vaccination requirements Stryker is driven to work together with our customers to make healthcare better. In order to fulfill our commitment as a federal contractor, while focusing on the health and safety of our employees and those that we serve, COVID-19 vaccines will be required for all Stryker US employees effective January 4, 2022, as well as all new US employees joining our company. Fully vaccinated persons are those who are >=14 days post-completion of the primary series of an FDA-authorized COVID-19 vaccine. If you are applying to a sales and field role which requires access to customer accounts as a function of your job, you may be required, depending on customer requirements, to obtain the COVID-19 vaccination before the January 4 effective date of Stryker's vaccine policy. For more information, please visit our COVID-19 Vaccination Requirements FAQs page. Why join Stryker? We are proud to be named one the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com Our benefits include bonuses; commissions; healthcare; insurance benefits; retirement programs; stock based plans; paid time off plans; family and parenting leaves; tuition reimbursement; wellness programs; onsite fitness centers and cafeterias; discount purchase programs; and service and performance awards - not to mention various social and recreational activities. Who we want * Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success. * Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. * Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. * Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices. What you will do Assists in the implementation and execution of the marketing collateral and sales support program of an assigned product line or lines. Responsibilities include: * Understand key competitors and their relative strengths/weaknesses * Understand customer groups, including why customers buy the product or service * Identify critical customer needs and preferences * Provides customer feedback to marketing leadership * Aid in the construction of the marketing plan * Understand basic budget management principles * Understand general marketing principles such as segmentation, targeting, and positioning * Is the subject matter expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status] * Support sales training initiatives and programs throughout the year * Support the on-label use and promotion of all products * Understand and supports setting price and maintaining product or portfolio margin * Aware of commonly used internal/external communication goals, tools and formats * Use appropriate scorecards to track results * Track existing KPIs and reports back to the organization * Share basic customer satisfaction input trends with the salesforce What you need * Bachelor's degree required * MBA preferred * 0+ years of work experience required * Excellent presentation and interpersonal communications skills * Strong analytical and problem-solving skills * Ability to manage multiple projects while delivering on established timelines * Ability to be persuasive in the absence of organizational authority * Must be able to understand and work within complex interdivisional procedures and policies * Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) What We Offer * A winning team driven to achieve our mission and deliver remarkable results * Quality products that improve the lives of customers and patients * Ability to discover your strengths, follow your passion and own your own career Learn more about Stryker: https://www.stryker.com/ Know someone at Stryker? Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program at https://careers.stryker.com/referrals/ About Stryker Stryker is one of the world's leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com Stryker Corporation Cary IL

Marketing Communications Associate - Digital Marketing

Stryker Corporation