Marketing Assistant

Maxx Builders Commercial Contractors Stafford , TX 77477

Posted 1 week ago

We are looking for a Marketing Coordinator to participate in our companys advertising campaigns. Your main responsibilities include conducting market research, producing promotional materials and analyzing sales data.Our ideal candidate is able to interpret customers behavior and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you.Ultimately, you will ensure our companys marketing efforts help us achieve our immediate and long-term business goals.

Responsibilities and Duties

  • Conduct research to analyze customers behavior (e.g. purchasing habits, trends and preferences)
  • Design and implement successful marketing campaigns
  • Set up tracking systems for online marketing activities
  • Track progress with Marketing Managers and/or Marketing Specialists
  • Identify and analyze competitors
  • Prepare reports by collecting and analyzing sales data
  • Organize promotional activities for new products/services
  • Prepare (monthly, quarterly and annual) forecasts
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
    Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Create marketing collateral

Requirements

  • Knowledge of traditional and digital marketing tools
  • Experience with research methods using data analytics software
  • Expertise with SEO/SEM campaigns
  • Solid computer skills, including MS Office, web analytics and Google Adwords
  • Familiarity with Customer Relationship Management and Content Management System software
  • Excellent communication and presentation skills
  • BSc degree in Marketing or relevant field
  • Knowledgable in Google Adwords
  • Expertise in Adobe Photoshop
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Marketing Assistant

Maxx Builders Commercial Contractors