Manager, Voice Of Customer

Guitar Center, Inc. Westlake Village , CA 91361

Posted 3 days ago

As the VOC Manager, you will run and manage the Voice of Customer (VOC) program at Guitar Center. The Consumer Insights team partners with stakeholders across the organization - Store Operations, eCommerce, Contact Center, Merchandising, and Marketing - to be an advocate & bring the voice of the customer directly to the ears of decision makers. In this position, you will have an active role in the development & future direction of the VOC program at Guitar Center family of brands. Your customer-centric mindset, strong analytical approach and communication skills will help Guitar Center understand and improve customer experience across all channels and touchpoints.

Responsibilities/duties

  • Develop, implement, and oversee the VOC program to meet strategic goals and optimize customer engagement, satisfaction, retention, and advocacy

  • Develop and maintain mechanisms to capture VOC data across listening channels

  • Utilize best practices to design and construct surveys that effectively capture customer feedback and insights

  • Analyze large data sets and dig into details to assess trends along with areas of opportunity, and customer needs & expectations

  • Leverage data to provide actionable insights to all relevant stakeholders and drive customer-centric decision making

  • Present findings and recommendations to all levels within the organization - use storytelling skills to convey the customer story, and adapt message to persuade and influence your audience

  • Serve as subject matter expert in all VOC tools and functionality, and is responsible for cultivating a Customer First culture

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