General Mills is reshaping the future of food. We believe food makes us better. It nourishes our bodies, brings us joy and connects us to each other. As one of the world's leading food companies, General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Nature Valley, Betty Crocker, Yoplait, Annie's Homegrown, Old El Paso, Epic Provisions, Blue Buffalo and more. Are you passionate about the future of food? You've come to the right table. We want the very best talent to help lead something big.
General Mills is seeking a Manager of Strategic Revenue Managment to make a major difference in the future trajectory and growth of General Mills as we continue to make Revenue Management a core skill and driver of sales and profit across the company. We are seeking someone who can balance strategy with action to drive business results through pricing / Strategic Revenue Management. Must be collaborative, analytically capable, action oriented, and accountable for results. Will work with Global SRM Director and across organization to deploy pricing capabilities and make GMI best in class at revenue management in consumer packaged goods.
Collaborate with central and local teams to drive Strategic Revenue Management in Europe / Australia, Asia / Latin America, and US Convenience & Foodservice segments totaling ~$6B in net sales. Partner to execute initiatives driving revenue and profit via pricing, trade spend / terms, mix management, and pack price. Candidate will work with Global SRM Director and other SRM resources to bring revenue management processes, tools, and capabilities to bear to help P&L owners drive SRM results.
Business Partnership: Partner with segment / market as well as marketing / business unit teams to develop pricing strategies and tactics for driving sales and profit via Revenue Management initiatives. Conduct analysis, make recommendations, gain organizational buy-in, help drive execution, measure results.
Pricing Expertise: Evaluate current and proposed prices in marketplace consumer, customer/retailer, distributor where applicable. Partner with global and local SRM resources to build and use heuristic and predictive analytic tools to model impacts of price shifts. Experience with price / promotion analytics and financial models critical.
Analytic skills: Draw insights and conclusions from basic and sophisticated data sets. Facility with core analytic techniques (eg, scenario analysis, opportunity identification, financial planning, basic statistics). Advanced analytic skills a plus (regression, modelling, forecasting).Execution experience: Understand retail / competitor reactions to price shifts and ways to respond. Work across teams to drive pricing execution through value chain.
Collaborate and build relationships with business owners, local / global SRM teams.
Assist with education of business partners drive best practice sharing and SRM skill development across the globe.
3-5 years of work experience in CPG with proven success on revenue management projects and work.
Bachelor's degree required, graduate degree in business or quantitative discipline a plus.
Ability to travel 30-50% to key segment headquarters (Nyon Switzerland, Shanghai China) and key global markets (UK, France, Australia, Brazil, China).
2+ years CPG pricing and revenue management experience. Familiarity with price elasticity, promotion / trade effectiveness, pack price analysis, and financial models. Advanced pricing / modelling skills and ecommerce pricing experience a plus.
Strong analytical skills and business acumen. Ability to model SRM actions and impact. Facility with core analytic techniques (eg, scenario analysis, opportunity identification, financial planning, basic statistics). Advanced analytic skills a strong plus (regression, modelling, forecasting).
Ability to effectively partner with P&L owners and their teams to develop fact based pricing strategies, tactics, and executions that drive business results.
Flexible and able to work with multiple stakeholder styles. Agile and comfortable changing direction based on needs of business. Ability to operate in white space, build new solutions, create and drive initiatives that advance SRM agenda.
Experience using syndicated data, sales / distributor data, consumer data, and financial data to diagnose SRM opportunities and develop solutions.
Ability to balance multiple priorities and shift work based on needs of business. Can operate in white space, build new solutions, create and drive initiatives that advance SRM agenda. Flexible style, able to work with different stakeholders.
Ability to collaborate with matrixed teams to drive SRM initiatives and business outcomes. Strong interpersonal skills to influence and sell recommendations.
General Mills, Inc.