Manager Of Brand Strategy

The Pampered Chef Addison , IL 60101

Posted 1 week ago

Purpose:

Support the development and operationalizing of a world class brand strategy, focusing on end-to-end experience and like-minded partnerships that empower our consultants to inspire confidence in the kitchen by making food that is fresher, faster and better.

Key Responsibilities:

  • In-depth evaluation and ongoing oversight of the end to end Pampered Chef brand journey

  • Development and execution of short- and long-term strategic priorities that will elevate the customer experience

  • Influence cross-company agreement and investment decisions on how and where to deliver greatest value to customers and what the differentiating experience to be delivered looks like

  • Identifying operational accountability and cross-functional alliances within each function at Pampered Chef, facilitating work together across teams

  • Developing partnership programs that meet the business objectives of the organization and advance our brand strategy

  • Extending Pampered Chef's refreshed brand from simple brand identity standards to a unique brand voice that extends across brand partnerships

  • Partnering with the Consumer Insights team to establish ongoing consumer research programs

  • Management of all Charitable relationships and programs, current and future-focused

Core Competencies for Success:

  • Strategic Mindset
  • Seeing ahead to future possibilities and translating them into breakthrough strategies
  • Strategic Mindset
  • Seeing ahead to future possibilities and translating them into breakthrough strategies
  • Strategic Mindset
  • Looks ahead to future branding and partnership opportunities and translates that to new strategies; creates branding and partnership strategies with a clear connection between vision and action
  • Communicates Effectively
  • Effectively communicates across a variety of formats, styles, and points of view; good listener that can adjust a message to fit the audience; effectively represents the brand to potential partners and can promote new ideas internally
  • Instill Trust Follows through on commitments and builds relationships through trust and credibility

  • Situational Adaptability Strong self-awareness and interpersonal savvy to adapt an approach in real-time to match the shifting demands of different situations or partners

  • Resourcefulness

  • Secures and utilizes resources effectively and efficiently; gets creative and thinks differently based on partners' needs

Education and Experience:

  • Bachelors' degree required

  • Master's degree preferred, ideally MBA

  • Relevant work experience with progressively increasing levels of responsibility

  • Experience working at organizations on the leading edge of CX in Retail and/or Ecommerce strongly preferred

  • Strong experience with consumer research (e.g., NPS surveys, focus groups, etc.) as well as partnering with Technology to scope and implement CX measurement tools, programs or solutions. UX design capabilities and digital customer journey mapping a plus

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Manager Of Brand Strategy

The Pampered Chef