Aramark (NYSE: ARMK) proudly serves Fortune 500 companies, world champion sports teams, state-of-the-art healthcare providers, the world's leading educational institutions, iconic destinations and cultural attractions, and numerous municipalities in 19 countries around the world. Our 270,000 team members deliver experiences that enrich and nourish millions of lives every day through innovative services in food, facilities management and uniforms. We operate our business with social responsibility, focusing on initiatives that support our diverse workforce, advance consumer health and wellness, protect our environment, and strengthen our communities. Aramark is recognized as one of the World's Most Admired Companies by FORTUNE, as well as an employer of choice by the Human Rights Campaign and DiversityInc. Learn more at www.aramark.com or connect with us on Facebook and Twitter.
The Marketing Center of Excellence (MCOE) at Aramark is charged with building strong brands and driving profitable growth. Through repeatable business models that leverage insights and innovation, team members within the Marketing COE help build base business, new business, and client retention through strategies, concepts, programs and practices that engage consumers "at the moment of truth" where we serve over 2 billion meals each year at workplaces, schools, colleges and universities, hospitals, sports and entertainment venues and other locations around the country and the world.
The Environmental Design & Visual Merchandising Manager position is being created to guide the brand teams to enhance the effectiveness of our branded concepts and programs adding expertise in space planning, food display, flow, and cohesiveness to overall brand experience. We are committed to a continuous flow of innovative solutions as a priority driver for the company. As such, we seek a strategic, creative, and forward thinking team player.
Strategy & Insights:
Assist in strategic development of compelling visual merchandising and seasonal kits that reflect the brand image and increase sales and traffic
Serve as a visual subject matter expert with a broad but detailed knowledge of food service environments and operational needs
Manage the development of all VM strategy calendars in alignment with marcom editorial calendars
Research and apply knowledge of competitive landscape and trends in visual merchandising, retailing, and food presentation, etc. and share with organization
Development & Execution:
Develop training guides and tools for brands/programs for ease of execution of visual merchandising strategy
Create case study templates and library to showcase environmental installations for use in marketing and sales presentations
Design and source all seasonal merchandising and interior theme support elements
Partner closely with brand management and marcom teams on inspiration to develop and execute on-brand visual design solutions that are aligned with the brand vision and on-going marketing activities
Manage vendor relationships with smallwares providers to source front & back of house merchandising products to build Aramark library
Collaborate with marcom team to enhance environmental delivery of in-store communications with alignment to editorial calendar and seasonal change
Work as a strategic partner with cross-functional teams, including brand management, innovation, marcom, marketing ops, product development, supply chain, operations, business units, etc. to develop, launch, assess and continuously improve the execution of visual merchandising promotions
Maintain and track visual budget
Establish a merchandising standards checklist to evaluate a unit's performance as a way to suggest strategies for
Assist and capture measurement data to validate program goals with insights team
This position will report directly to the Director, Environmental Design & Visual Merchandising within the Marketing COE.
3+ years in creative development, visual merchandising, and project management experience
Multi-unit retail, restaurant and/or upscale grocery experience highly desirable
Food Service experience a plus
Bachelor's degree required
Strategy and program development experience
Platform development and/or leadership of foodservice/retail merchandising solutions
Ability to understand broader company and project/program goals/strategies & prioritize/manage projects accordingly
Experienced in use of insights to support solution development
Financial acumen - can understand, develop and deliver ROI for key projects
Demonstrated experience in creative development and implementation of design and visual merchandising solutions
Able to show examples of work in a scaled environment
Strong project management skills and production orientation
Ability to lead initiatives across business units and flex ideas/concepts appropriately depending business needs
Able to work with and influence a broad range of people with diverse backgrounds and expertise across functional areas
Persistence/perseverance/patience to deal with ambiguity associated with working in uncharted territory
Resourceful/able to juggle multiple tasks
Communications and Style
Strong written and presentation skills in range of formats; hands on development of professional quality presentations, project management communications and program support materials for diverse audiences.
Demonstrated ability to work in a dynamic, fast paced environment on multiple projects and scalable solutions.
Quick studyadaptable/learns on-the-go to support projects/programs across functional areas.
Self-starter, confident in abilities, self-motivated and able to work independently/effectively in team environment.
Aramark is an EQUAL EMPLOYMENT OPPORTUNITY/AFFIRMATIVE ACTION employer Minority/Female/Disability/Veteran