Manager, Culture, Internal Communications & Events

American Equity West Des Moines , IA 50398

Posted 2 months ago


This key leadership position, reporting to the Chief Human Resources Officer, leads a team of professionals responsible for ensuring that American Equity's culture is clear, positive, inspiring and empowering. The Manager of Culture, Internal Communications and Events leads evolution of ways of working and collaborating to optimally support execution of our strategy; and influences leader, manager, and team member alignment and facilitates their action as ambassadors, cultivators and stewards of our values. The Manager leads the team in developing, promoting and implementing programs that balance team member needs for connection, challenge, and growth, establishing an emotional connection between our Company's mission and our valued employees: what we are, who we are, and why we are; ensures we collectively express and prove out our unique culture at each employee touchpoint, measuring effectiveness to prioritize how we invest in our people.


Invigorates our Culture:

  • Actively collaborates with all levels of the organization to inform, reinforce, and put into practice the behaviors that support our culture and ultimately enhance productivity and the achievement of our strategy.

Supports hiring of Best-fit Talent:

  • Responsible for capturing our culture in a clear and compelling employment brand and employee value proposition.

  • Partners with Talent Acquisition to ensure hiring managers are equipped to select candidates who will thrive in the American Equity culture.

Leads Team Member Communications:

  • Leads the team responsible for setting the tone for, and managing content and effectiveness of, communications with employees.

  • Ensures messaging is aligned to our culture and strategy, stratifying messages to optimize audience absorption.

  • Inspires the team to use a broad and innovative range of two-way communications mechanisms to ensure employees are fully engaged in the American Equity story and have the information they need to contribute their best and be their best.

  • Collaborates with marketing, investor relations, and other partners to achieve clear, cohesive messaging across platforms-One American Equity story.

Positively Impacts Retention, Recognition, Engagement and Events:

  • Leads the team that ideates, plans and executes internal events that allow employees to celebrate their collective pride, teamwork, and accomplishments.

  • Oversees employee recognition and employee engagement programs, maximizing the power of positive psychology and strengths-based leadership.

  • Advances initiatives that motivate and recognize a diverse and growing employee base, and delivers on our employee promise of equity and inclusion.

  • Integrates employee wellness programming as a component of culture and engagement.

  • Collaborates with external communications and marketing team regarding sponsorships, charitable giving and volunteer relationships with nonprofit organizations to maximize employee connection and impact with our communities.

  • Works directly with executives to provide strategic counsel related to charitable giving program including alignment to mission and culture.

Leads a diverse team of employees with responsibility for managing the employee life cycle and experience, including but not limited to, selection and retention of talent, continuous feedback and performance management, reward and recognition, corrective action and employee development.

Accountable for prudent management of departmental expenses by establishing and monitoring a department budget in accordance with corporate guidelines.

Performs other related work as assigned.


Direct Reports: Mgr, Internal Events, Mgr, Communications

Indirect Reports: Four (4) indirect reports that include Events Coordinator, Graphic Production Artist, Graphic Designer and a Writer.


Bachelor's degree plus at least 10 years progressively responsible related experience in culture and communications field; or equivalent combination of education and/or experience.

MBA or advanced degree preferred.

6+ years leadership experience required.

Broad range of applied communications experience including PR preferred.


None required for this position.


  • Demonstrated ability to link culture to concrete action and results including measurable outcomes supported by data.

  • Successful track record as a communicator at all levels of the organization, translating complex ideas into easily absorbed information.

  • Proven ability to successfully organize and lead large scale initiatives with positive impact.

  • Strong orientation toward growing, developing, coaching, motivating a team around a compelling mission.

  • Innovative and creative; willing to carve a new path instead of following that of others.

  • Collaborative and consultative-a real partner.

  • Strong customer service orientation.

  • Effective verbal and written communication skills.

  • Ability to work cooperatively and successfully with employees, customers, and other outside third parties.

  • Strong organizational and planning skills.

  • Proficient in the use of Microsoft Office Suite.

  • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.

  • Ability to successfully handle pressure and meet deadlines in a fast-paced work environment.

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Manager, Culture, Internal Communications & Events

American Equity