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Leasing And Marketing Manager
Homestead Companies
Charleston , SC 29402
Posted 2 weeks ago
Homestead Companiesis a fully integrated real estate company with in-house development, construction, management, and investment opportunities in multifamily, student housing, and active 55+ living. We have over 6,500 student housing beds and over 2,500 multifamily units located in Ohio, Pennsylvania, Mississippi, South Carolina, Indiana, Kentucky, and Texas with our corporate office in Columbus, OH.
Homestead offers an exceptional company culture by providing a supportive and fun working environment and promoting a healthy work-life balance. We appreciate the vital role each team member plays and we offer highly competitive salaries. In addition, our exceptional benefits package for full-time employees includes:
- 3 Weeks PTO First Year
- Medical, Dental and Vision Insurance
- 401K After 3 Months, employer match up to 4%, immediately vested
- Employee Referral Program
- Property Rental Discount
- Employee Assistance Program
- and more!
MISSION
- To provide the best resident life experience possible.
VISION
- To continue to grow as developers, builders and operators and create a place where the best choose to work, residents choose to live, and investors choose to trust.
VALUES- Every day, these Values drive the culture of all our efforts. Together, we commit to:
Say It, Support It , Grow It, Own It, Do The Right Thing
As the Leasing & Marketing Manager (LMM), you will oversee and direct execution of all onsite sales, leasing, and marketing policies, processes, and workflows to ensure the Community meets the budgeted renewal and pre-leasing target goals in line with budgeted marketing parameters.
Responsibilities:
- Manage all aspects of the leasing process, including coordinating property tours, responding to inquiries, and facilitating lease signings.
- Collaborate with the leasing team to meet occupancy goals and leasing targets for each property.
- Coordinate move-in and move-out procedures, conducting unit inspections and ensuring a smooth transition for residents.
- Develop and coordinate marketing plans tailored to the student housing market, utilizing both digital and traditional marketing channels.
- Create engaging content for social media platforms, email campaigns, and advertising materials to attract prospective residents.
- Identify opportunities for partnerships with local colleges and universities to increase brand visibility and student outreach.
- Serve as the primary point of contact for residents, addressing inquiries, concerns, and maintenance requests in a timely and professional manner.
- Organize resident events and community-building activities to foster a sense of belonging and promote a positive living experience.
- Ensure compliance with fair housing laws and regulations in all leasing and marketing activities.
- Prepare leasing reports and financial analyses to monitor leasing performance and identify opportunities.
- Work closely with property management, maintenance staff, and other team members to address resident needs and maintain property standards.
- Provide guidance and support to leasing agents and leasing assistants, fostering a collaborative and productive work environment.
- Lead regular team meetings and training sessions to stay informed about property updates and industry trends.
- Other tasks as directed and assigned.