Kindle E-readers are among the bestselling products in the history of Amazon, with a rich legacy for driving customer focused innovation. Our growth requires leaders who operate both strategically and tactically: think big to drive new opportunities, dive deep in data to uncover customer insights, break down and solve complex problems and drive operational excellence.
The Kindle E-readers team is seeking a Sr. Product Marketing Manager to serve as the Analytics leader to solve our most strategic economic, customer and business challenges that will subsequently inform category strategy. This leader will work with WW cross-functional teams including product development, Kindle content, finance, merchandising, advertising, customer engagement and business intelligence teams. In this role, you will develop econometric models that span devices and content, dive into customer engagement, drive process improvement projects, test/implement new demand generation levers and analyze customer lifecycle journeys all of which will collectively help drive sales, enhance customer engagement and drive profitability. This is a high visibility role with frequent opportunities to interact with and present to leadership.
Key influencer in developing and auditing business strategy, contributing significantly to business operations, customer engagement and analytics, and financial planning
Develop econometrics models that lays the analytical and decision making framework to drive monetization across the Device and content orgs
Derive insights from customer feedback and usage data and provide input to help define product requirements and marketing strategies, and measure engagement effectiveness
Conduct research internally using different data sources and author reports to influence business direction. (e.g., customer journey mapping, subscription economics, etc.)
Develop, standardize and maintain business critical metrics (input and output), analysis, reporting, to support business and financial planning
Perform deep-dives into data to reveal trends; analyze performance, customer behaviors, or variance analysis
Lead/project manage process improvement initiatives in support of higher financial visibility, by interacting with business and finance teams
Own and implement process improvements and analytical initiatives across the business
We are looking for a jack-of-all-trades with fungibility to adapt to a broad array of business problem solving approaches, and is able to select and use the right tools to bring clarity to complex questions
Consistently thinks of automating or scaling results WW
Coach peers and raise the analytical excellence bar in the team