Key Account Marketing Manager

Snap-Tite Hose, a renowned manufacturer of top-quality fire, agricultural, and industrial hoses, is seeking a highly skilled and experienced Key Account Marketing Manager to join our team. As the Key Account Marketing Manager at Snap-Tite Hose, you will play a vital role in developing and executing strategic marketing initiatives to drive growth and enhance brand visibility.

Key Responsibilities:

• Conduct thorough market research and analysis to identify key target channels, market trends, and competitive landscapes.
• Take charge of developing integrated marketing campaigns that target specific demographics, psychographics, and behavioral characteristics across multiple channels, including digital, social media, email, and traditional mail.
• Collaborate closely with creative teams, content creators, and external agencies to ensure the timely and effective delivery of marketing assets.
• Monitor the performance and metrics of campaigns, making necessary optimizations to maximize return on investment.
• Identify the addressable market and develop tactics, while providing valuable input and recommendations to engineering on new product design to gain a larger market share.

Requirements

Required Qualifications:

• Bachelor’s degree in business administration, sales, marketing, or related field.
• A minimum of 3 years’ experience in marketing roles focusing on strategy development and execution.

Preferred Qualifications:

• Google Analytics Professional Certification

Competencies:

• Proficient in Microsoft Office suite and digital marketing platforms including, but not limited to, Google Analytics, social media management tools, CRM platforms, and email marketing software.
• Strong strategic thinking and analytical skills, with the ability to translate data and insights into actionable marketing strategies.
• Strong project management skills, with the ability to prioritize tasks and effectively manage multiple projects simultaneously.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing business needs.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across all departments.
• Proven experience in marketing management, with a track record of successfully developing and executing campaigns.
• A passion for marketing, creative thinking, and a keen interest in industry trends.

Benefits

• Paid Holidays
• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance