Danone North America is the largest Benefit Corporation in the world. Our mission is to bring health through food to as many people as possible.
Danone North America is looking for a IS/IT Search Integration Business Analyst in White Plains.
At Danone, we believe that every time we eat or drink, we vote for the world we want. As a leading food and beverage company, we make healthy, sustainably-produced foods and beverages that nourish peoples lives. Some of our brands include Dannon, Activia, Horizon Organic, International Delight, Silk, Oikos, So Delicious Dairy Free, Stok, Two Good, Vega, and Wallaby Organic. And as the largest Certified B Corporation in the world, we are committed to redefining success in business to ensure that through our brands we create real benefits for people, our communities, and the planet.
With headquarters in Broomfield, CO and White Plains, NY, Danone North America has more than 6,000 employees across the U.S. and Canada, and more than a dozen manufacturing facilities across North America. Our employees enjoy competitive pay and industry-leading benefits (including flexible (unlimited) time off and up to 26 weeks paid parental leave), and share a common mission and culture committed to both business results and social purpose. When you join Danone North America, you become part of a global team that is inspiring a healthier world through food.
About the Job:
We have a great opportunity in our White Plains, NY office for an IS/IT Search Integration Business Analyst on our DANIS Digital team. As a cross channel digital marketing subject matter expert, you will conduct and present data driving research to support our EDP brands implementing SEO and Paid Digital Marketing opportunities spanning content creation optimization and promotion to improve website performance.
This role will recommend enhancements to existing digital and ecommerce plans as well as develop new growth strategies using Google Analytic platform suite; Alerts, Search Console, Ad Keyword planner, Data Studio and Mobile Friendly tests.
Enable SEO strategy development and decision making through holistic organic data analytics and development of actionable recommendations across all EDP websites.
Analyze current SEO performance to build descriptive and predictive models to optimize ongoing site improvements.
Drive customization of user experiences UX and user interfaces UI strategies.
Ensure appropriate metrics tracking to measure the performance of sites and campaigns
Develops and report success KPI metrics across digital platforms monitoring load time for EDP websites and performance.
Work cross functionally with business partners and IT departments to identify and deliver new business driving technical solutions to improve user experience and streamline back end process on our websites.
Engagement across multiple department and functions in collaboration with marketing, information technology, HR, and finance.
Align customer strategies with our internal business plans
Day-to-Day direct contact with internal stakeholders and vendors to socialize the value and impact of our work and translate user feedback and decisions into technical requirements
Keep up with industry trends and analyze user research to define appropriate customer/consumer experience on ecommerce and digital channels.
You willpossess threeyears of relevant professional experience working in SEO or related digital marketing role.
You will have a BS/BA degree experience in relevant field
You will have experience in one of several fields: Ecommerce, Marketplace management or brand manager at a consumer-packaged goods company
You will have hands on experience with Google Analytics and Google Optimize and Google Search Console including ads and tag manager
You will be proficient knowledge of MS Office Suite and website databases
You will have prior digital experience including: Social, SEO and SEM.
You will have working knowledge of content management systems and customer relations manager applications.
You will have prior experience with data analysis, senior level presentations
You are self-motivated and possess excellent communication skills
You are energetic, organized, and detail-oriented, with the ability to multitask in a fast-paced environment while handling a high volume of complex projects.
You operate effectively in a fast-paced, deadline-driven environment.
You are resourceful and solution-oriented.
You possess excellent written, verbal, communication and presentation skills.
You have solid project management skills.
You have an understanding of agency and production vendor processes.
Danone North America is a Certified B Corporation business unit of Danone and operates in the U.S. from headquarter offices in White Plains, NY and Broomfield, CO. For more information, please visit DanoneNorthAmerica.com.
Danone North America is an equal employment and affirmative action employer. All qualified applicants will receive consideration without regard to race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other unlawful criterion.