Internship: Consumer Marketing Shaving
Duration: 6-9 months, 40 hours a week
Suitable for thesis
Start date early January 2021
In this role, you have the opportunity to
Be part of a team of passionate International Marketing Managers working with Consumer products in the category of Male Grooming, which consists of electric shaving as well as grooming appliances such as beard trimmers, hair clippers, and the fast growing Bodygroom segment. Philips is a global leader in this category.
You are responsible for
Supporting selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project
Conducting competitor Analysis to support key innovation projects for electric shaving products
Digital/IoT product development, activation, Digital Go to Market support, Product Launch Plans (trade presentations, launch activation activities, online activity)
Analysis of Online portfolio and suggest counteractions together with the Market intelligence team
Supporting in the creation and follow up of value added promotions
Tracking promotion effectiveness
Online effectiveness and Content Management; Improving creation of and setup for online content, analyzing how and where we can improve
You are a part of
A dedicated Marketing Team in the category of Male Grooming within Philips Health Tech, which consists of electric shaving appliances. Philips is a global leader in this category. The upstream marketing team (Customer Marketing Management) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management.
In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role. In order to facilitate this, support is needed to gain efficiencies in several areas of the key responsibilities of the team.
To succeed in this role, you should have the following skills and experience
Currently studying towards your Master of science WO (Bsc./Msc.) in: Business Administration/ Business Economics/ Business Management/ Economics/ Marketing
Strong analytical skills and passion for Marketing
Excellent knowledge of MS office
Proactive and solution oriented
Good communication skills: ability to inspire people and convey the messages in a convincing manner
Solid interpersonal skills: ability to work with people of different seniority and backgrounds.
Able to work in a complex international matrix organization. Hands-on mentality, good in managing projects.
English fluently (verbal & written)
In return, we offer you
You will be working in an International environment and we offer you an opportunity to get strong exposure to an innovative and consumer oriented company.
Required documents in order for us to continue with your application:
Student registration form (Proof of enrollment at your current education)
Cover Letter informing your availability and outlining your motivation
Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period.
For students outside EU/EER, internship should be compulsory by your education. Formal documentation of which may be requested at any time.
Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.
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