Division of Enrollment Management
University of Tennessee, Knoxville
The Division of Enrollment Management (EM) at the University of Tennessee, Knoxville, (UT) invites applications and nominations for an International Recruitment and Communications Coordinator to serve on our International Recruitment team. UT is seeking candidates who have the ability to contribute in meaningful ways to the diversity and intercultural goals of the University.
UT is the state's flagship research institution, a campus of choice for outstanding undergraduates, and a premier graduate institution. Enrolling more than 28,000 students, the campus is located in the foothills of the Great Smoky Mountains in beautiful East Tennessee.
As a land-grant university, UT fulfills its access mission through a commitment to excellence in learning, scholarship, and engagement. The Enrollment Management (EM) division comprises more than 150 full-time staff who serve our students through the following departments and functions: Undergraduate Admissions, International Recruitment, Transfer Center, One Stop Student Services, Financial Aid and Scholarships, University Registrar, EM Communications, and the Veterans Resource Center.
Functions and Responsibilities:
This position supports the creation and execution of the overall international marketing and communications plans, utilizing a mix of appropriate mediums and methods (online/web advertising, search engine marketing, print publications, social media, e-mail, web content, etc.) under the supervision of the Director of International Recruitment and under the guidance and partnership of EM Communications Team and the University's communications department. Creates content for print, web, and messaging related to international recruitment.
Develops messaging for the international recruitment and admissions communication flow. Represents UT utilizing various methods and mediums and at international related recruitment events. Advises international prospective students, parents, school counselors, and UT faculty/staff, and other international student recruitment partners on the international admissions process, policies, and related university information.
External Recruitment Partnerships:
This position oversees the International Student Ambassador's Program for peer-to-peer recruitment of international students. Selects, hires and provides oversight of future and current International Student Ambassadors. Review peer content for messaging and monitors various social media platforms utilized. Tracks and reports effectiveness of peer communication models. This position may also lead or assist with special projects and assignments working toward broad objectives Required Education and Experience:
3 years of professional experience in developing marketing and/or communication content.
Required Knowledge, Skills and Abilities:
Knowledge of communication and digital marketing strategies to attract a desired audience; ability to maintain website and communication messaging content; and skilled in professional social media management.
Preferred Education and Experience:
2 years or more experience working with international populations. Experience within international education. Experience giving oral presentations to small and large audiences. Demonstrated experience in strategic planning, data driven decision making and relationship building.
Preferred Knowledge, Skills, and Abilities:
Exceptional written and verbal communication skills; exceptional creativity, attention to detail ability, strong desire and proven ability to work in a fast-paced, rapidly changing environment with strict deadlines; knowledge in the development of messaging aligned to international audiences; knowledge of working in higher education, admissions marketing experience or a similar environment; exceptional CRM and marketing automation skills; ability to problem solve and research solutions; ability to travel for multiple consecutive weeks; ability to interact professionally with a wide spectrum of individuals from regions throughout the world; attention to detail, writing, listening and interpersonal skills.
Applicants should submit a cover letter detailing relevant experience along with a resume and the name, e-mail address, and telephone number of three to five professional references.
University Of Tennessee