Inception Marketing Program Manager - AI

Nvidia Santa Clara , CA 95051

Posted 3 months ago

There is a dynamic and rapidly growing community of AI startups whose developers are applying their passion to create a wide range of applications and services using the latest accelerated computing technologies and platforms from NVIDIA. Key areas of application development include Deep Learning/AI, Accelerated Data Science, Autonomous Vehicles, Robotics, Design & Visualization, VR/AR, Ray Tracing, and advanced technologies changing the face of PC Gaming.

We are now looking for a creative, data-centric Marketing Manager to drive activities that will drive recruitment and nurture AI startups around the world. Are you excited to lead the design, execution, and optimization of creative marketing campaigns for AI Startups? then we're holding a spot with your name on it!

What you'll be doing:

  • Defining campaign objectives, target audiences, strategies, and identify the optimum marketing mix of deliverables, events and media

  • Leading content strategy, content development, digital strategy, and event strategy as part of global editorial calendar

  • Building unusual, creative and engaging marketing assets including infographics, SlideShares, social posts, landing pages, podcasts, animated gifs, product collateral, email offers, and other tools as needed

  • In addition to recruitment, you'll be conceiving and subsequently driving the execution of campaign activities aimed at creating an engaged community of developers across key industry vertical markets

  • Accurately measuring the results of a marketing campaign is of critical importance. You will be actively monitoring performance via real-time listening and analytics dashboards, enabling you to respond, plan, and ensure continued optimization of marketing channels.

  • Actively communicating and reporting-up (and out) on results and your detailed analysis

  • Owning full campaign project management and program execution including timelines, return on investment/results, as well as proposed changes and improvements

  • For live events in your market, you will lead the event strategy, as well as handle execution of the event before, during and after -- winning share of voice every time!

What we need to see:

  • 5+ years experience in leading integrated content campaigns for a high-tech company

  • Bachelor's degree

  • Previous experience and strong technical understanding of computing and emerging AI technologies

  • Direct experience engaging with a highly technical audience

  • Confirmed results with digital marketing, analytics and data-driven decision-making

  • Excellent command of written and spoken English and are able to write and edit both creative and short-form content

  • Experience in driving projects within a cross-functional environment, spanning multiple groups within a complex organization

  • Be prepared to provide samples of your work demonstrating public facing technical content, forum contributions, etc.

Ways to stand out from the crowd:

  • Experience marketing to developer audiences, including those at AI startups

  • Specific experience in marketing GPU-related platforms, technologies or SDKs

  • Elite knowledge of marketing campaign standard methodologies, real-time content marketing, digital and social marketing

  • Ability to continually innovate, think strategically and orchestrate many moving parts in real-time

  • Natural inclination to measure the efficiency and effectiveness of marketing activities

  • You have previously developed a highly-engaged community of customers and driven sustained engagement

  • You exhibit a can-do attitude and a growth-mindset

NVIDIA is widely considered to be one of the technology world's most desirable employers. We have some of the most forward-thinking and hardworking people in the world working for us. If you're creative and autonomous, we want to hear from you!

NVIDIA is committed to fostering a diverse work environment and proud to be an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, color, national origin, gender, gender expression , sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law.

#deeplearning


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Inception Marketing Program Manager - AI

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