Head Of Product Marketing Customer Engagement

Amazon.Com, Inc. Seattle , WA 98113

Posted 6 months ago

Are you excited about what cloud computing can do for companies? Do you have a passion for helping customers understand how cloud services can make a big difference to their businesses? Do you have a knack for creating high-quality content that crisply convey value propositions? Are you one of those rare technologists who is as comfortable working with engineering teams as well as speaking with a journalist? Are you the sort of person who thrives in an environment where you build and invent every day? The Amazon Web Services (AWS) Product Marketing team is hiring!

Amazon Web Services (AWS) is the pioneer and recognized leader in Cloud Computing. Our web services provide a highly reliable, scalable, low-cost IT infrastructure platform in the cloud that powers hundreds of thousands of businesses in 190 countries around the world. These businesses range from start-ups to leading web companies to Global 500 companies in financial services, pharmaceuticals, and technology.

We are looking for a seasoned product marketing leader to lead our AWS Customer Engagement Product Marketing team. This team focuses on Amazon Connect a cloud-based contact center service, and Amazon Pointpoint a digital user engagement service. In this role, you will have the opportunity to craft the marketing strategy and help grow these businesses. You will be responsible for defining our positioning and messaging to customers, creating the most compelling content to help customers understand the use cases and value propositions, and building the right programs to increase awareness and adoption. You will also work with engineering and product management teams to shape the product vision and prioritize features. You'll get to work within a growing business and have a significant impact every day.

Here are some essential qualities we are looking for:

  • Building and growing strong teams. You have the ability to hire and develop the best, and grow people on your team to be the next set of leaders in our organization.

  • Strong writing skills. You have a passion for writing in a clear and crisp manner and can develop high-quality marketing messages.

  • Earn trust and build relationships. You possess a strong work ethic and have a track record of earning trust and building relationships across the organization to get things done.

  • Data-driven. You have a data-driven mindset, track to KPIs, and can course-correct based on what's working and what's not.

Roles and Responsibilities

  • Establish our short and long term strategy for growing awareness, shifting perceptions, and accelerating adoption of Amazon Connect and Amazon Pinpoint

  • Own the development of value propositions, messaging, positioning, and core content

  • Craft and develop compelling audience-specific messages and tools (product videos, customer success stories, demos, whitepapers, presentations, how to guides, etc.)

  • Identify and execute on breakthrough product marketing activities that reach target audiences effectively

  • Build and maintain strong relationships with product management and engineering teams and work with them to distill key functionality and benefits into core product marketing messages

  • Engage with Press/Journalists/Industry Analysts as appropriate

  • Work effectively across AWS with groups including sales, business development, recruiting, and evangelists to achieve business goals

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Head Of Product Marketing Customer Engagement

Amazon.Com, Inc.