Head Of Product Marketing

About the Position

We are seeking a dynamic, creative, strategic-minded leader for our Product Marketing team. As the Head of Product Marketing, you will be responsible for the global product marketing activities for Contrast Security's innovative application security solutions. This highly visible role interfaces across product, sales, corporate marketing, and customer success to achieve success. You are responsible for defining the product and feature positioning, messaging go-to-market plan, and success metrics.

You will craft the messaging for solutions to protect applications from hackers and data breaches. You'll conceive and develop content that helps communicate our value to customers and enables our sales organization to educate our prospects on our products and vision effectively. Attention to detail and an eye for quality are crucial, along with the ability to grasp and translate highly technical feature sets into business value propositions. It also requires you to be a strategic thinker and business savvy to drive segment opportunities.

As Head of Product Marketing, you will be the expert on our buyer and influencer personas and translate that knowledge into compelling content and sales tools.

Responsibilities

• Lead overall product and solutions messaging and product launch management

• Own the go-to-market strategy, process, and enablement

Define our positioning and messaging - translate features and functionality into customer benefits

• Develop sales enablement programs, presentations, and tools to communicate intended value propositions that help us win

• Product content

• Author informative, persuasive content for delivery through multiple channels

• Partner with Corporate Marketing to create compelling marketing materials and messages that span digital & print to communicate effectively, expand pipeline & drive awareness in the market

• Lead Product launches

• Plan the launch of new product releases and measure success

• Public speaking

• Present to audiences at industry events, trade shows, and customer meetings

• Build data-backed measurable KPIs for all activities

• Inspire action through data-driven insights and execute with operational rigor and efficiency

Qualifications

• 10+ years in enterprise product marketing spanning software and SaaS models

• Experience marketing technology products to large or mid-market buyers

• Excellent communication skills with an ability to articulate a product vision and messages, especially translating complex concepts into clear, compelling language (please feel free to share technical content and product collateral in advance; work samples will be requested)

• Strong business acumen and analytical and strategic thinking skills, with the ability to draw conclusions based on data

• Detail and results-oriented; skilled at both planning and hands-on execution

• Ability to excel in a team-oriented, collaborative, and fast-paced environment

We are focused on building a diverse and inclusive workforce. If you're excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

What We Offer

Salary and Other Compensation

This position's standard base pay range is $180,000 - $220,000 annually. This position is also eligible for a VCP and equity package subject to the terms of the Company's applicable plans. When determining a candidate's compensation, we consider several factors: geography, skill set, experience, job scope, and current market data.

Benefits

Contrast Security offers the following benefits for this position, subject to applicable eligibility requirements: Medical Insurance, Dental Insurance, Vision Insurance, 401(k) Retirement Plan with Employer Match, Life Insurance, Long Term Disability Insurance, Short Term Disability Insurance, Transit, and Commuter benefits, Flexible PTO, 56 hours of Annual Sick time, Paid Parental Leave and Paid Holidays.

Disclaimer

The salary, other compensation, and benefits information are accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.

#LI-MA007 #LI-Remote