Head Of Content Marketing, AWS

Amazon.Com, Inc. Seattle , WA 98113

Posted 3 weeks ago

Head of Content Marketing, Amazon Web Services

The Amazon Web Services (AWS) cloud computing platform is used by millions of businesses and developers around the world, ranging from start-ups to Fortune 50 enterprises. AWS is at the forefront of cloud computing, which is one of the most impactful technology developments in the last 15 years.

The AWS marketing team is seeking an experienced content marketer who can lead our talented team of organic search and social specialists. This highly visible role will partner with product marketing, field, brand, and digital marketing teams to help define and execute a content strategy that drives acquisition and engagement across the customer journey.

This role requires a proven leader with expertise in defining a vision, strategy, and roadmap for organic marketing to drive customer acquisition and engagement. A successful candidate should have superb leadership, analytical, technical, business acumen, and communication skills to be able to work with a wide range of team members from individual contributors to senior executives.


  • Collaborate with global marketing teams to identify, create and deliver compelling content across owned and earned channels that is data-driven and adds value for AWS customers

  • Lead global initiatives to organize and structure our marketing content in across multiple languages to identify strengths and gaps

  • Test, revise, and optimize content to help determine the most successful formulas

  • Lead the team in delivering SEO and social media initiatives that drive user engagement and help them move further down the funnel

  • Develop programs and monitor trends, issues, and topics that matter to AWS around the world

  • Work with product and engineering teams to optimize AWS website performance to maximize SEO exposure

  • Stay up to date on best practices in organic content marketing, including SEO, social media, and other channels

  • Work with and inspire a global, in-house team of industry experts, evangelists, marketers, writers, and designers

  • Work with the analytics team to monitor and optimize performance

  • Influence decision-making across a matrixed organization

  • Clearly communicate strategy, findings and recommendations to the AWS marketing leadership team

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Head Of AWS Marketing ML & Science

Amazon.Com, Inc.

Posted 1 week ago

VIEW JOBS 8/10/2019 12:00:00 AM 2019-11-08T00:00 Amazon Web Services (AWS) is building a world-class marketing organization, and we are looking for a Head of ML & Science to lead the Marketing Science team to fuel the marketing team's performance and growth. As a key leader on the Marketing Data: Science & Engineering (D:SE) team you will partner with a team of experts across the fields of Product Management, Data Science, Machine Learning and Data Engineering to develop new and innovative solutions to some of the hardest challenges in Marketing. In this role, you will manage the Science Team's initiatives and partner with business stakeholders to deliver operational ML models to deliver personalized experience for AWS customers, actionable marketing program measurement strategy through large-scale testing and econometric modeling and strategic recommendations to drive key business outcomes for the AWS business. About our team: We refuse to accept constraints, internal or external, and have a strong bias for action. We love data and believe that we can use it to deliver epic experiences for our customers. We work across all areas of AWS marketing including our core marketing data solution, insights and reporting, targeting and personalization models, marketing measurement and the operational systems to support each of these areas that power interactions with millions of customers every day. As a multi-functional team of experts, we deliver scaled solutions in use globally across AWS marketing. About you: You want to make changes that help millions of customers. You don't want to simply make something 1% better as a part of an enormous team, but rather you want to get your hands dirty with a small team of experts and invent brand new stuff. You are a leader with experience in building production ML systems and advanced analytical capabilities. You have great problem solving skills. You love keeping abreast of the latest technology and approaches and use them to help you innovate. You have strong leadership qualities, great judgment, clear communication skills, and a track record of leading high-performing teams. Amazon.Com, Inc. Seattle WA

Head Of Content Marketing, AWS

Amazon.Com, Inc.