Graphic Designer

The anticipated hiring range for this position is $60,000 to $65,000. Hiring offers will be determined based on the final candidate's qualifications and experience. The recruiter can share more information about what the anticipated salary would be based upon your specific qualifications during the selection process.

The CIA offers a substantial benefits package that includes medical coverage available at no cost to qualifying employees, dental insurance, vision insurance, life insurance, short and long term disability insurance, retirement savings plan with high employer contributions, a generous paid time off program, and more!

As the benefits package at the CIA results in a significant value above the base salary for this position, we encourage you to apply so that our recruiters can share more information with you about the benefits of working for the CIA.

POSITION SUMMARY

The Graphic Designer is an experienced designer responsible for supporting all aspects of the graphic design process. This position is responsible for supporting the development of an engaging, compelling, innovative and best in class experience for the Culinary Institute of America's (CIA) audiences, engaging the CIA's prospective and current students, alumni, donors, visitors, restaurant patrons, boot campers, and conference attendees. The Graphic Designer will work closely with the Senior Graphic Designer and the Director of Creative Services, Marketing, the creative team and business owners, in the creation of innovative print and digital solutions for, but not limited to, consumer, educational and industry programs. These solutions include digital, print and motion graphics.

ESSENTIAL RESPONSIBILITIES

• Envision, create and lead best-in-class design experience for consumer and higher education prospect campaigns, this includes, contributing to creative meetings and brainstorm sessions to gather inspiration and requirements in order to deliver these designs.

• Develop imaginative and creative design assets, branding and templates for marketing campaigns in order to elevate the brand.

• Provide a creative "voice" by taking risks and experimenting with innovative ideas. Develop creativity that is out of the box and leads to the evolution of current brand guidelines.

• Collaborate with the Creative Services team, Strategic Marketing Managers, CIA customers and vendor partners to conceptualize, design and produce print and digital creative content options.

• Support rollout of new branding across all platforms, including print, digital, and signage. Responsible for the on-going maintenance of the CIA brand.

• Assist in directing photo shoots in order to create compelling imagery. Touch up photos, as required.

• Assist the Producer with video programming, from planning through post-production launch.

• Develop logos, infographics, promotional banners, presentations and signage.

• Support graphic needs for web, social, and multimedia teams.

• Partner with the Copywriter on projects as needed assisting in the development of holistic creative solutions for all CIA Marketing collateral, including web, motion graphics, and photography.

• File and archive completed work.

• Seek cost-effective solutions and streamline processes.

• Stay abreast of current design platforms and technology.

• Any and all other duties as assigned.

REQUIRED QUALIFICATIONS

Education:

• Bachelor's degree in Graphic Design, Visual Arts or related Graphic Arts degree.

Experience:

• Minimum five (5) years of graphic design experience including print.

• Proven experience with digital and print publishing, social media, content marketing, photography and web design.

• Previous experience developing concepts against creative briefs to ensure they meet strategic objectives.

PREFERRED QUALIFICATIONS

• Previous experience in food /hospitality industries.

• Familiarity with higher education environment.

• Familiarity with motion graphics.

REQUIRED SKILLS

• Familiar with effective brand rollout, including application of logo in various formats.

• Understanding of digital and print platforms.

• Understanding of print media.

• Excellent organizational, project management and interpersonal skills.

• Strong understanding of brand personas, brand voice and brand management.

• Strong problem solving/analytical/critical thinking skills with ability to oversee a project from concept through delivery, manage multiple projects and meet tight deadlines.

• Excellent written, verbal communication, and presentation skills required. Must have demonstrated ability in organizational, time management, problem solving and interpersonal skills.

• Ability to evaluate data to make informed decisions.

• Proficiency and personal engagement with social media tools.

• Strong creative and visual sense in design and typography, with attention to detail.

• Strong photo direction skills.

• Strong brainstorming and conceptual skills to transform an idea into an effective communication.

• Strong presentation skills with an ability to handle constructive critiques of work.

• Strong computer skills working in Mac/PC environment; high proficiency with Adobe InDesign, Illustrator, Photoshop, Acrobat. Experience with Microsoft Outlook, PowerPoint, Word and Excel.

WORKING CONDITIONS

• Regular work requires the ability to use a computer for extended periods of time, often in excess of eight (8) hours per day.

• Must be available to work nights and weekends as required due to business needs.