The Graphic Designer collaboratively manages the graphics component of the seasonal design development process by coordinating with the Apparel and Graphics team on the creation, executing the layout and providing input on the production of original, trend-appropriate graphics concepts for all design needs, including garments, logos, illustrations, tags and labels.
ROLES & RESPONSIBILITIES
Strategy & Innovation
Research and identify graphics trend directions in collaboration with Creative Director; lead and execute development of themes and concepts with design and graphic team; create brand right presentation boards for meetings.
Monitor new trends, techniques, treatments and resources in graphic design and production.
Present seasonal theme, inspiration and innovation boards to design and sales team.
Operations & Results
Execute translation of the brand, where applicable, into compelling graphic deliverables for garments, logos, illustrations, photographs, tags, labels; coordinate with Design team, creation of camera-ready art and color separations; collaborate with Designers and Creative Director to incorporate graphics into line
Provide expert knowledge on graphics aesthetics, processes, and treatments for design team, merchants and production; collaboratively manage reference library
Customers & Relationships
Manage follow-up with internal partners in design and production; manage interoffice communication and relationships with vendors and manufacturers; manage existing relationships and develop relationships with new suppliers, vendors and business partners to monitor trends, leverage new resources and implement most current processes
Partner with the Law Department to ensure that graphics/designs do not infringe on intellectual property rights and register new rights where necessary
Leadership & Teams
Contribute positively to team dynamic and manage up where necessary
Attract, develop and retain talent
Monitor and evaluate performance of individuals
Skills and Requirements
4 - 7 years' experience in graphic design; significant relevant experience in category
Superior organizational skills and excellent communication skills; team oriented
Ability to multi-task and meet deadlines; highly detail oriented, meticulous and creative
Creativity, technical capability and sensibility for graphics and fonts; strong ability to sketch
Extensive knowledge of traditional and web-based graphic production techniques, including color separations, camera-ready art, heat transfers, etc.
Bachelor's Degree in Graphic Design or related field
Expert in Adobe products and Mac computers; highly proficient in Illustrator an Photoshop.