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Go-To-Market Manager, Social VR

Expired Job

Facebook Menlo Park , CA 94025

Posted 3 months ago

The Go-To-Market Manager for Social VR will be responsible for supporting feature and new product launches from the Social VR team, within the Facebook AR/VR group through coordinating and project managing frequent launch and announcement activities.

The Social VR team broadly has 2-4 feature or product announcements per month which range in scale from new features in Spaces (i.e. playing cards added to Spaces) to new News Feed media formats that impact all of Facebook (i.e. Facebook now supports 3D posts), and numerous products & features in between (i.e. new avatars).


  • Execute a go-to-market process, working as the project manager and coordinator between multiple stakeholders and groups, with an eye towards product audience and positioning

Executing and optimizing repeatable processes, as product features launch

Coordinating internal communication about product releases

Analyzing marketing insights and reporting on the launch results

Making suggestions for better audience segmentation targeting, channel marketing, messaging, investment, or product features and use cases


  • Project management experience

Communication experience

Experience working in and communicating across a cross-functional team

Experience launching multiple products or features within a product
2+ years experience in a marketing-related role

Experience in VR


  • Experience dealing with data/comfort with marketing analytics

Experience and comfort working in a fast-paced environment

Experience with customer-driven development processes (i.e. the IDEO/lean startup method)

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Go-To-Market Manager, Social VR

Expired Job