Global Media Manager

GLOBAL MEDIA MANAGER

MEDIA - NEW YORK, NY

COTY is looking for smart leaders who are tenacious, passionate, and fearlessly kind.

The Global Media Manager will report directly to the Senior Media Director and be responsible for building Coty Media Strategy for the Mass + DTC US based brands such as CoverGirl, Sally Hansen, Philosophy & Kylie Cosmetics.

Through strategic thinking and local tactical execution tracking, this talent will use the power of traditional and digital paid media to contribute to the profitable and sustainable growth of the brands he/she has in charge.

She/He will use his leadership skills and influence power to ensure that global strategies are translated into local executions. This talent will therefore coordinate and partner with a strong network of local media/marketing communities across the globe.

The Global Media Manager will be part of a team which will implement outreach strategies, coordinate campaigns across multiple platforms offline and online, as well as ensuring the compliancy of the local strategies. This talent will also be a contact for the DTC media agency on a day-to-day basis.

THE ROLE

In this role you will be responsible for:

• Develop and implement the Global Media strategy across all platforms and designated brands

• Be responsible for owning key relationships across all media sectors and key digital players

• Support Global Marketing teams to scale worldwide investments for strategic planning, as relevant challenge market discrepancies

• Accountable for delivering against business goals/objectives, ensuring the best ROI possible

• Continually communicate and evaluate progress against key metrics while constantly looking at ways to optimize performance

• Accountable for growth and optimization of consumer awareness

• Work closely with the data team to understand the competitive marketplace and key takeaways from PCAs

• Collaborate internally with Brand Marketing teams to ensure Media is a contributor to their brand growth

• Contribute to seek 1st to markets innovation across digital partners

• Accountable to collaborating with key centralized resources such as, marketing, digital, PR/influencer, ecommerce, etc. Collaborate closely with Consumer Market Insights team on understanding audiences and performance of campaigns through SOM trends

• Develop and execute ongoing media and competitive presentations for Brands and leadership teams (reporting+education)

• Maintain strong relationship and collaboration with the media Agency of Record and digital performance agency for DTC brands

• Collaborate closely with Influencer & Digital marketing teams for development and execution of content partnership deals

QUALIFICATIONS

We'd love to see candidates who have:

SKILLS & EXPERIENCE:

• 4-year Undergraduate Degree in Marketing, Media or Related Field

• 7+ years in media with agency background and significant time spent in media strategy across all media channels (but especially Linear TV, CTV and Digital)

• Managed media budgets across multiple brands/sub-brands, client or agency side

• Strong knowledge of digital media landscape and current/emerging platforms & technologies

• Substantial experience with digital media strategy and activation to build synergies with Ecom and Eretail teams

• Global and beauty experience appreciated

• Strong interpersonal, negotiation and communication skills, ability to present to leadership

• Track record of creating and executing a Global Media strategy answering business objectives

• Strong understanding of the KPIs to optimize media performance

• Experience coordinating across cross-functional teams

• Demonstrate out-of-the-box thinking in approaching new and innovative ways of executing

• Experience in a dynamic, matrix organization

• Experience in growing strong partnerships with key digital players

• Active learner who is willing to experiment and be open minded to new ideas and technology

• Experience developing and delivering presentations to various audience levels within an organization

PERSONAL TRAIT & SPECIAL SKILLS REQUIRED:

• Strategic- strategic planning, visionary, facilitation, problem solving, decision making

• Analytics & Business- analytical, quantitative, organizational, detail-oriented, hands on, work-flow structuring, time-management, monitoring, account administration, multi-tasking

• Leadership and Personal- Motivating, communication, objectivity, integrity, dependability, initiative, tenacity, autonomy, collaboration, confidence with humility, energetic & passionate, business savvy, intelligence, flexibility, sensitivity

• Technical- Microsoft Suite, PowerPoint, Excel, Google Ads, Business Ad Managers (Facebook Manager, DV360), DoubleVerify, Media Syndicated Services (Kantar, Nielsen, Pathmatics, MRI/TGI)

• Creativity & Innovation- creativity, innovative, originality, intuition, curiosity

WHAT WE OFFER

This is unique role with a genuine opportunity to make an impact. You'll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.

Coty's global omni-working policy provides the option to work up to 50% of your month remotely. We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.

ABOUT US

Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you're the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible - we'd love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.

EQUAL EMPLOYMENT OPPORTUNITIES

We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact cotyjobsUS@cotyinc.com. We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

English

• Please click here to review the Notification of Equal Opportunity Rights poster

Español

• Por favor, haga un en el enlace para revisar el poster de la Ley de los Derechos de Igualdad de Empeo

Base Salary Range: $100,000-$130,000 + bonus