Global Marketing Tools And Assets Specialist

Reporting to the DX Global Head of Marketing Experience & Excellence, the Global Marketing Tools and Assets Specialist will be responsible for enhancing collaboration, streamlining workflows, and improving document and asset management through Siemens Healthineers DX online tools.

By helping to optimize the global and zone marketing and sales organizations, measure and improve marketing performance, you can help foster a Growth Mindset environment where industry trends and unmet customer needs guide strategic customer-centric decision-making.

Responsibilities:

• Oversee online Sales and Marketing tools - One Library (OL; Seismic-based sales library for DX), SharePoint, Microsoft Teams, Power BI sites, Document Library (Customer-facing database of Instructions for Use documents), Digital Asset Pool (DAP) (internal imagery/illustration/production file aggregator), etc.

• Ensure users always have access to the most current and approved assets.

• Maintain proper naming conventions, folder structures, and revision control of assets.

• Provide effective training and support to users. Provide updates on newly introduced features, Q&A forums, advice, and techniques.

• Create and maintain a DX internal one-stop-shop collaborative platform providing the organization with a central repository to search, store, share, and manage documents and information, enabling teams to collaborate more efficiently.

• Define roles and permissions of tools to ensure authorized individuals access specific content, guaranteeing the correct material reaches its intended channel, whether on a local or global scale. Use role-based access controls.

• Capture key progress metrics and develop a dashboard on online tools regularly and effectively documenting progress, highlighting areas of success and risk. Present key metrics regularly like views, downloads, and conversions, among others.

• Periodically assess all sales and marketing online tools across DX and collect/report out usage metrics. Perform regular audits and cleanups (e.g. archiving old assets, refreshing outdated ones, or removing duplicate items, etc.) to ensure continuous relevance and efficiency.

• Assess top-performing assets that drive the most user engagement, low performing assets, and strategize best ways to use and distribute them. This will enable content owners to refine their strategies and allocate resources more effectively and optimize for the best return on investment.

• Support strategic planning and coordination of activities and meetings across global and zone Marketing.

• Support planning and implementation for upskilling program/s across marketing and communications.

• Support key tradeshows and events (special projects, promotion, logistics, etc.).

• Work with the various teams to brainstorm and implement new and innovative growth strategies (i.e. within Digital and Marketing Operations team, Marketing, etc.).

This position may suit you best if you are familiar with what is below and would like to do develop your career with Siemens Healthineers.

Demonstrating excellence in:

• Project management skills, with the ability to organize and communicate complex data.

• Stakeholder management.

• Communication, interpersonal, and presentation skills.

• Attention to quality in all initiatives.

• Experience working in a regulated environment.

• Showcasing curiosity and open mindset towards new ways of doing things.

• Demonstrating a "Growth Mindset" and can take ownership of personal development and growth.

• Capability of constructively challenging the status-quo and takes risks to challenge internal and external perspectives.

Required skills to have for the success of this role:

Bachelor's degree in marketing communications, digital design, or relevant field.

A minimum of 2+ years' experience in a marketing position.

Excellent understanding of the concept and execution of Asset Management.

Expert usage in project management and communication tools (SharePoint, Power BI, MS Team, MS Project, Asana) and MS Office software (Word, PowerPoint, Excel, and Outlook).

Exceptional oral and written communications skills.

Highly creative with excellent analytical abilities.

Outstanding communication and interpersonal skills across multiple cultures.

Up to date on the latest trends and technologies in digital marketing.

• Experience managing global projects and building relationships and rapport across functions.

• Demonstrated success applying skills in change management, including building consensus, influencing, and effectively supporting colleagues in the timely completion of deliverables and tasks across stakeholders.

• A proven history of conceptual creative ability and judgment.

• The ability to work collaboratively with creative and marketing teams.

• Excellent presentation skills.

The pay range for this position is $71,240- $97,955 annually; however, base pay offered may vary depending on job-related knowledge, skills, and experience. The annual incentive target is (6%) of base pay. Siemens Healthineers offers a variety of health and wellness benefits including paid time off and holiday pay.   Details regarding our benefits can be found here: https://benefitsatshs.com/index.html

This information is provided per the required state Equal Pay Act. Base pay information is based on market location. Applicants should apply via Siemens Healthineers external or internal careers site.

At Siemens Healthineers, we value those who dedicate their energy and passion to a greater cause. Our people make us unique as an employer in the med-tech industry. What unites and motivates our global team is the inspiration of our common purpose: To innovate for healthcare, building on our remarkable legacy of pioneering ideas that translate into even better healthcare products and services. We recognize that taking ownership of our work allows both us and the company to grow. We offer you a flexible and dynamic environment and the space to move beyond your comfort zone to grow both personally and professionally.

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If you want to join us in transforming the way healthcare is delivered, visit our career site at https://usa.healthcare.siemens.com/careers.

If you wish to find out more about the specific before applying, please visit: https://usa.healthcare.siemens.com/about.

"Successful candidate must be able to work with controlled technology in accordance with US export control law." "It is Siemens Healthineers' policy to comply fully and completely with all United States export control laws and regulations, including those implemented by the Department of Commerce through the Export Administration Regulations (EAR), by the Department of State through the International Traffic in Arms Regulations (ITAR), and by the Treasury Department through the Office of Foreign Assets Control (OFAC) sanctions regulations."

As an equal-opportunity employer we are happy to consider applications from individuals with disabilities.

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