Global Enablement Marketing Program Manager

Workday, Inc. Pleasanton , CA 94588

Posted 2 months ago

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Team

The Global Enablement Marketing Program Manager will help manage and monitor global integrated marketing campaigns across Workday's buying centers. This team member will play a key role in the organization, coordination, and execution of global programs across a variety of promotional channels, while working closely with global partners to ensure content resonates within each region and performs successfully.

About the Role

Workday is seeking an innovative and passionate Global Enablement Marketing Program Manager to help manage and monitor global integrated marketing campaigns for Workday's buying centers. The Global Enablement Program Manager plays a key role in the organization, coordination, and management of global campaigns while working closely with global campaign team members, such as project managers, web production, content strategy, localization, marketing operations and channel partners.

Are you driven by getting things done and achieving results? Passionate about global marketing and helping drive program success into the future? If you are great at cultivating relationships, thrive in project management workflows and love attention to detail, this position might be a great fit for you!

Responsibilities include:

  • Management of the global execution of integrated marketing programs.

  • Partnering with campaign leads, regional marketing teams, and global digital teams to document and communicate key planning/program initiation and build project plans and timetables for their execution.

  • Project manage localization process for Integrated Marketing teams, ensuring global programs are as relevant as possible across the globe.

  • Coordination of various external/internal teams working on the campaign.

  • Campaign set up/monitoring in various marketing systems and tools including Workfront, Marketo, Tableau, and Salesforce.

  • Development and monitoring of program plans and schedules.

  • Monitoring and communicating progress toward quarterly and yearly goals, and making adjustments where needed to stay on target to meet company goals.

  • Schedule and drive status meetings. Determine agendas, highlight key milestones, drive issue resolution, and maintain action logs/plans and track campaign performance.

  • Request creative and production resources through production management tool.

  • Ensure overall program quality.

About You

Basic Qualifications:

  • Minimum of 3-5 years of related corporate marketing and/or agency account management experience.

  • Proven experience in project management of global B2B demand generation and marketing programs across multiple regions.

  • Proven ability to effectively implement integrated, streamlined marketing programs.

  • Proficient in project management tools.

  • Bachelor's degree or equivalent work experience required.

Other Qualifications:

  • Ability to collaborate and establish relationships at all levels of an organization and direct/manage virtual teams.

  • Multi-tasker that can handle a multitude of different responsibilities at one time.

  • Strong ability to analyze issues, solve problems, and improve processes.

  • Enthusiastic teammate who thrives in a fast-paced environment.

  • Exceptional written and verbal communications skills.

Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please click here.

Primary Location: USA.CA.Pleasanton

Primary Location Base Pay Range: $108,000 USD - $162,000 USD

Additional US Location(s) Base Pay Range: $91,200 USD - $162,000 USD

Our Approach to Flexible Work

With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!


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Global Enablement Marketing Program Manager

Workday, Inc.