Emea Marketing Operations Professional

At AlixPartners, we solve the most complex and critical challenges by moving quickly from analysis to action when it really matters; creating value that has a lasting impact on companies, their people, and the communities they serve. By understanding, respecting, and honouring the needs of our employees, clients, and communities, AlixPartners actively promotes an inclusive environment. We strongly believe in the value that diversity brings to our experiences and are committed to the perpetual enhancements of initiatives, policies, and practices. We hold ourselves accountable by providing the space for authenticity, growth, and equity for everyone.

AlixPartners has embraced a hybrid work model to provide flexibility and support our employees' work-life integration. Our hybrid model combines a mix of in-person (at client site or AlixPartners office) and remote working. Travel is part of this position, but the frequency may vary based on client, team, and individual circumstances.

The Role

Working closely with the EMEA Commercial Director, the US-based Marketing Operations team, and the wider global marketing team, the EMEA Marketing Operations Professional will play a key role in supporting, developing, and implementing a wide range of projects and programmes to strengthen processes and systems with the marketing and BD team.

Key Responsibilities

Marketing strategy, planning & budgeting

• With the US-based Marketing Operations team, coordinate and help drive processes across EMEA industries and services lines, and across the EMEA country offices, to ensure meeting cadence is set, happens and deadlines are met for the creation of actionable, targeted marketing and BD plans.

• Collate and summarise the output from the planning sessions to enable the EMEA Commercial Director and senior team to identify potential synergies, disconnects and 'interlocks'.

• Work with the EMEA finance and marketing/BD teams to help collate and track the marketing & BD budgets for EMEA industries and services lines, and for EMEA country teams.

• Work with the Corporate Services finance team and the EMEA Commercial Director and team to establish a regular budget reporting process that helps to identify actual, committed and remaining spend.

Marketing execution

• Support the US-based Marketing Operations team by ensuring that EMEA campaigns and marketing activities are up to date in global team project trackers and all information is included in the overall campaign calendar.

• Ensure that relevant documents from across EMEA are uploaded to the Marketing portion of the AlixPartners intranet, ensuring compliance with company branding and standards.

• Feed EMEA data and marketing metrics into the regular monthly/quarterly leadership report.

Data management and organisation

• Create and ensure updating of an EMEA repository for key marketing assets, plans, briefing templates, meeting notes, action points etc. Ensure access is set at appropriate levels within both the global marketing team and the wider business where necessary.

• Work with the digital marketing team to ensure that all digital assets created throughout the EMEA regions (photos, videos, podcasts etc.) are stored appropriately in a central repository and with the required levels of access and security required.

• Work with the Knowledge Management team in the business intelligence centre (BIC), and the wider BIC team in EMEA to ensure connectivity between the sales pipeline data and dashboards, pitch materials, sales collateral and all other marketing materials.

Other responsibilities

• Effectively contribute as a member of any global marketing operations project team to roll out new processes, tools and technologies in a systematic, efficient and effective way. Collaborate and collect feedback from EMEA team members to help iterate and refine new systems.

• Support the EMEA Commercial Director and senior team with the management of BD, marketing and other meetings with PMDs and other stakeholders across the region. Ensure that documentation and reports are prepared in advance of meetings as required and that follow-ups are undertaken.

• As required, work with colleagues in the EMEA Industry and Service line Marketing roles, and in the global marketing and business intelligence team to ensure that all data is accurately input, tracked and monitored in the firm's CRM system. Be part of a project team for the implementation of any development to the firm's CRM system.

• Be an active member of the EMEA BD & Marketing team helping to promote cross-service line, cross-country collaboration.

• Support the EMEA Commercial Director with any other projects and initiatives as they arise.

Key Stakeholders

Line manager: EMEA Commercial Director

Key stakeholders: EMEA marketing & BD team; US-based Marketing Operations team

Other stakeholders: US-based business marketing team, global digital, communications and corporate marketing teams

Person Specification - Knowledge, Skills & Experience

Experience & Knowledge

• 3+ years of B2B marketing experience - preferably in a professional services environment

• Experience of working in a matrix environment - desirable

Skills

• Excellent written and verbal communication skills in English

• Ability to speak with confidence and influence change both internally with senior leaders and externally with third party partners

• High level proficiency in Microsoft Suite - essential; Adobe creative suite and digital platforms - desirable

• Proven experience of multi-channel campaign management - comfortable with range of activities, from one-off email to large scale events

Personal Attributes

• Results orientated - ensure every activity has a commercial goal or objective that guides the planning and execution of activities

• Excellent work management skills - capable of managing and coordinating a broad and demanding, fast-paced workload in an organised, controlled and efficient manner with the ability and confidence to prioritise as required

• Well organised - ability to multi-task, manage time efficiently, and take on new activities as business needs and priorities change

• Attention to detail - ensure own and others' work is to the highest standard

• Flexible - ability to take ownership of projects, deliver on time and to budget

• Great communicator - collaborate with multiple stakeholders across the organisation, interpret requirements, establish clear objectives, build timelines and report back

• Enthusiasm and energy - a willingness to learn and possesses a 'can do' approach, with solid people skills and a team player

• Robust and resilient - able to navigate relationships in a high performance environment

• Comfortable providing recommendations and advising with confidence to senior level stakeholders even when there is ambiguity involved

• Ability to work full time in an office and remote environment

• Must become familiar with, and promote and abide by, our Core Values as defined by the AlixPartners' Code of Conduct and foster an inclusive environment with people at all levels of an organisation

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