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Ecommerce Marketing Manager

Expired Job

Nestle Saint Louis , MO 63150

Posted 5 days ago

Job Number 18003662

Company Nestle Purina PetCare Company

Location Saint Louis, Missouri

Joining Purina means you're joining one of the most emotional categories in the world pet care. At our very core, we're a human environment passionate people mastering cutting-edge technology to continuously improve the greater mission of pet care.

This role as an eCommerce Marketing Manager you will be challenged to accelerate sales & share of Nestle Purina Petcare brands by driving organizational understanding and adoption of eBusiness fundamentals and execution of eMarketing best practices. Defining & deploying best in class ways of working and planning and executing eRetailer digital campaigns will be the core of your responsibilities. You will have the opportunity to work on a high performing and highly visible team that is purpose is to drive change within our organization.

Pet ownership is not a requirement of this role, but passion is. You must be able to find your 'square' find passion in the work you do, share it with all the wonderful partners and customers you encounter, and embed it into every shared experience. Your relentless pursuit to break boundaries, pioneer new initiatives and revolutionize the bond between Purina and pet welfare will help you fit right in. Are you up to the dare? Working together, #WeStandTaller.

PRIMARY RESPONSIBILITIES

  • Serve as strategic partner to educate Branded Marketing on the fundamentals of winning with pure players & store-based retailers via ongoing engagements (this includes formal trainings, Quarterly Business Reviews, participation in brand planning & informal meetings/share sessions); Credibly participate in conversations about driving results across the entire eBusiness value chain, including designing a sustainable business model and product portfolio, customer needs/requirements, fulfillment models, & eRetailer discoverability and conversion tactics including media/content

  • Increase adoption of fundamentals by integrating eCommerce activities into existing organizational ways of working, which includes mapping end-to-end eCommerce activities and collaborating with other functions and teams to refine processes, clarify roles/responsibilities, & effectively incorporate eComm needs further upstream

  • Define, document & deploy training materials & playbooks to drive adoption of best practices related to assigned eMarketing functional area Execute key programs/activities as defined in functional area

  • Collaborate with agency partners and internal stakeholders to create, track & optimize KPIs/Performance Analytics for assigned functional area (i.e. Media ROAS, , eRetailer Share of Shelf, etc)

  • Identify what's next and who's who within the eCommerce landscape; activate relevant test and learns as defined

Perform all other duties as assigned

Qualifications

BASIC QUALIFICATIONS (Minimum):

Education: Bachelor's degree from an accredited college or University; Master's Degree preferred

Experience (Years/Type):

  • 5+ years of marketing experience (Branded Marketing, Shopper Marketing or eBusiness).
  • 2+ years experience with driving organizational change and process improvements, evaluating problem areas, and executing digital marketing initiatives.

Skills:

Thrives in a fast-paced business environment with an ability to adapt quickly to change:

  • High Learning Agility

  • Good communication & storytelling skills (written/verbal/presentation)

  • Courage to speak up; respectfully challenges

  • Solutions oriented - critical thinker that is comfortable with ambiguity

  • Curious Self-Starter with high bandwidth

  • Service orientation seeks to understand the needs of their internal clients and flexes their style as necessary

The Nestle companies are equal opportunity and affirmative action employers and are looking for diversity in candidates for employment: Minority/Female/Disabled/Protected Veteran


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Ecommerce Marketing Manager

Expired Job

Nestle