Ecommerce Insights Analyst

Accenture is a leading global professional services company that helps the world's leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services-creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 743,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world's leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability.

We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com.

We Are:

Accenture Marketing Operations is the global managed services arm of Accenture Song. We activate and optimize hyper-relevant, data-driven, brand experiences to deliver breakthrough marketing-led growth, cost effectively, across all digital consumer touchpoints and channels.

Advance your career in a fast-accelerating digital marketing agency on track to transform the industry and dominate the market. Disrupt, innovate, and change the way frictionless marketing strategy is delivered to clients at scale. Deploy new technologies and data-driven insights. Transform the performance of leading brands. Grow alongside our global talent network.

You Are:

Experienced in data analysis and analytics for ecommerce brands. Passionate about telling compelling stories, driving strategic decision-making, and optimizing client websites through A/B testing. The person in this role will thrive if they enjoy working in a dynamic and agile environment. Employees that are successful in this role are comfortable with autonomy and leading client work streams while also willing to work within the larger team to solution and deliver projects at scale.

The Work:

• Own analytics data analysis for clients and recommend tactics for additional measurement, optimizations, and client strategy, developing slide decks and client facing reports to summarize analysis and effectively present material to internal teams and external clients.

• Act as a subject matter expert on analytics, storytelling, and A/B testing/site optimization, providing guidance and support to internal teams and clients.

• Employ proficiency in data visualization tools to create compelling narratives and present findings to stakeholders in clear and concise presentations.

• Translate complex data into actionable insights and recommendations that drive strategic decision-making for clients.

• Utilize knowledge of conversion rate optimization (CRO) strategies to identify areas for improvement and prioritize tests.

• Develop strong relationships with clients and internal stakeholders to anticipate needs and deliver innovative solutions.

• Provide active monitoring of key performance indicators (KPIs) related to website traffic, engagement, and conversion rates.

• Collaborate with Digital Strategists, UX Designers and Front-end Developers by conducting in-depth analysis of site KPIs, user behaviors, and customer journeys.

• Proactively identify new analytics capabilities and optimization strategies to bring added value to our clients.

• Stay up-to-date on industry trends, best practices, and emerging technologies related to analytics, storytelling, and website optimization.

• Provide guidance and mentorship to junior team members, fostering a culture of continuous learning and development.

• Collaborate with sales and business development teams to identify opportunities for expanding analytics and optimization services to new clients or industries.

• Assist in the development of strategic recommendations and business cases based on data-driven insights, helping clients to achieve their goals and objectives.

Here's what you'll need:

• Minimum 4 years of experience in data analytics for ecommerce or digital marketing

Bonus Points For:

• Strong expertise with Google Analytics and or Shopify commerce data, with a focus on data interpretation, storytelling, and A/B testing/site optimization.

• Prior ecommerce or digital marketing agency experience

• Strong analytical skills and ecommerce subject-matter expertise; with experience in statistical analysis, A/B Testing platforms, click-tracking tools, or methods aligned with Conversion Rate Optimization.

• Proficiency in PowerBI, Looker, Tableau, or similar data visualization tools to generate Client Dashboards, Internal Reports, and ad-hoc Research.

• Experience using Google Tag Manager to implement event tracking, marketing tags and Google Analytics ecommerce tracking.

• Deep understanding of business context, financial measures, and storytelling techniques to effectively communicate findings to stakeholders.

• Ability to collaborate effectively with cross-functional teams and drive results in a dynamic environment.

• Excellent communication and presentation skills, with the ability to distill complex data into actionable insights.

• Proven track record of delivering high-quality work independently and thriving in uncomfortable situations.

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, New York or Washington as set forth below.

We accept applications on an on-going basis and there is no fixed deadline to apply.

Information on benefits is here.

Role Location Annual Salary Range

California $63,200 to $188,600

Colorado $63,200 to $163,000

New York $58,500 to $188,600

Washington $67,300 to $173,500

What We Believe

We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization. As a business imperative, every person at Accenture has the responsibility to create and sustain an inclusive environment.

Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here

Equal Employment Opportunity Statement

Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation.

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Accenture is committed to providing veteran employment opportunities to our service men and women.

For details, view a copy of the Accenture Equal Employment Opportunity and Affirmative Action Policy Statement.

Requesting An Accommodation

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.

Other Employment Statements

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.