Ecommerce Analytics Manager

The Creative Group Torrance , CA 90501

Posted 3 months ago

TCG is seeking an Ecommerce Analytics Manager in the Torrance area with a food/beverage producer. This is a contact position, with the potential to convert to a permanent position. The Ecommerce Analytics Manager will be responsible for not only developing insights from Ecommerce data to understand, report on, and optimize the consumer experience on the Ecommerce platform, but to also help increase consumer traffic and purchase from the client's online store.

A Day in the Life as the Ecommerce Analytics Manager:

  • Analyze data from Ecommerce transactions to develop deep insights into the Ecommerce consumer.

  • Collaborate with the Ecommerce, marketing and new product innovation teams on strategy and execution of Ecommerce initiatives.

  • Provide insightful reports by acquisition source, shopper segment, region, etc.; using a 'storytelling' approach to socialize results.

  • Create insightful ad hoc and monthly reports for the department which may include metrics, analytics, new product launch diagnostics and forecasting.

  • Working with Ecommerce team, define, track and report on Ecommerce site improvements to determine success.

  • Assess and optimize Ecommerce workflow and technical requirements with the intent of constantly improving how we interact with our consumers. This could include research benchmarking best practices and analyzing information and applications, as well as implementing solutions to address needed changes.

  • Drive and measure traffic to Ecommerce site with the goal of optimizing Aloha Spirit infused conversions.

  • Utilize information from consumer interactions to help affect strategic plans, prepare action plans, identify risks to be resolved, and find Ecommerce trends to be acted upon.

  • Work with the marketing team to ensure consistent consumer communication regarding marketing initiatives and branding.

Please email your resume to

Job Requirements

? Minimum of 4-5 years of significant experience in Ecommerce, IT or similar business areas with focus on data analytics.

  • Complete understanding of Ecommerce Web Store and digital communications.

  • Expert in Microsoft Excel.

  • Thorough understanding of Ecommerce and analytic platforms (e.g., Google Analytics)

  • Experience with Nexternal a plus.

  • Experience in the consumer packaged goods industry a plus.

  • The Ecommerce Analytics Manager must be immediately available in the Los Angeles area for proper consideration.

Please email your resume to

Department: Mktg/Comm Manager

Skills:
Ecommerce, Excel, Manager, Metrics, Microsoft Excel, Research
Permanent


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Ecommerce Analytics Manager

The Creative Group