Publicis Groupe Birmingham , AL 35202
Posted 5 days ago
Company Description
Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world's leading brands.
Job Description
Overview:
Zenith is looking for a talented Director, Strategy to oversee Media Planning and Strategy functions for a high-profile and fast-paced account. This person will be integral in the development, execution, and stewardship of integrated media plans for the client's business. The Director effectively utilizes experience, knowledge, and skills to push strategic thinking while balancing client and team needs. This position report directly to the VP, Strategy.
Role Objectives:
Supports as team lead on client's business and oversees all aspects of the assigned LOB(s)
Executes high level strategy and holistic management of the media plan development, implementation, and execution
Identifies key target insights based on client brief necessary for formulating strategic recommendations
Responsible for managing projects and resources for subsidiaries/business unit
Maintain an in-depth knowledge of the client business
Ensure teams adopt best in class tools, techniques, and systems to deliver plan recommendations aligned to client's objectives
Demonstrate an intimate understanding of how consumers interact with channels and technology
Provide direction, management, and support to direct and indirect reports
Supervising, training and developing staff (managing workload, delegating responsibilities and checking work for accuracy, performance management)
Participation in special projects involving cross department team development
Participates in new business efforts including development of new business opportunities and new business pitches (as needed)
Qualifications
B.A. or B.S., preferably in Marketing, Advertising, or related field
8+ years of experience in media planning
4+ years of experience managing junior staff
Marketing/advertising agency experience highly preferred
Entertainment experience a big plus
Proven experience and success in presenting plans to clients and influencing top level decisions
Excellent organizational, interpersonal and quantitative/analytical skills
Adept at injecting ideas, innovation and leading industry developments into planning assignments
Detail-oriented and proven ability to thrive in a fast paced environment
Must be a self-starter, with strong planning and organizational skills
Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, com
Score, Prisma, Mbox, MRI/GfK, GWI. Understand its capabilities and applications to translate data into actionable insights
Thinks clearly and diplomatically when participating in a discussion to field complex or sensitive questions from clients/internal groups
Professional presentation, training and client-facing skills
Excellent written/verbal communication, presentation, organizational, interpersonal and analytical skills
Accountability and flexibility with the ability to work in a fast-paced environment
Demonstrates ability to define and implement professional standards for team participation, conflict resolution, problem solving, and communication
Able to guide others in defining high level strategy for business unit
Able to manage a budget, control costs, plan and schedule around cost concerns for business unit
Demonstrates an ability to be curious and passionate about our client's business
Positive, team-player attitude
Additional Information
This is a hybrid position working 3 days per week in our temporary Birmingham, MI location. This position will move to our permanent location in downtown Detroit when the office opens, with the same 3 days per week hybrid schedule.
All your information will be kept confidential according to EEO guidelines.
Stamford American International Hospital
Posted Yesterday
VIEW JOBSPublicis Groupe