Director, Sales And Marketing

Artis Senior Living Briarcliff Manor , NY 10510

Posted 3 months ago

  • Starting salary is $80000 - $84000 / year, plus bonus!
  • This is a full time position offering a Monday-Friday schedule, 9am-5pm! Occasional weekends may be required.

Working at Artis Senior Living, you will be empowered to share your voice, and your uniqueness will be treasured! We will honor your integrity and show our appreciation for your commitment to enriching the lives of our residents and team members, by consistently recognizing your efforts. These guiding principles are the very foundation of The Artis Way! At Artis Senior Living you're so much more than an employee, you're family!

Director, Sales and Marketing Responsibilities:

  • Oversee all external and internal sales efforts to achieve sales goals by modeling current sales systems, including positive modeling of The Artis Way.

  • Lead efforts through face-to-face referral development, including calling on physicians, hospitals, managed care facilities, and other referral sources, etc.

  • Develop and implement a sales plan that encourages resident referrals, including an outreach plan for Program Services to produce viable new leads and pro-actively identify and pursue publicity opportunities.

  • Analyze occupancy trends, market/competition trends and length of sales cycle to determine the necessary sales activities to achieve full occupancy.

  • Employ strategies that focus on building stronger, deeper and more trusted relationships, by invoking empathy and providing a more customized, relevant and creative experience for prospective families.

  • Follow-up regularly with all current leads, including digital, and develop new referrals for obtaining leads.

Essential Functions:

  • Position requires regular and consistent travel within the assigned local market area. Occasional non-local travel may be required. Frequency of travel is determined based on business needs and may fluctuate. Flexibility required.

  • Familiarity with CRM tools required. Experience with Vitals preferred.

Education Requirements:

  • Associate's degree or higher in healthcare administration, marketing, public relations, or business management preferred.
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