Director, Outreach & Recruitment

General Summary

Posting will be open until filled, priority screening for applications received by May 7, 2024.

General Description:The Director of Outreach and Recruitment (DOR) leads a team to develop, support, and execute outreach and recruitment plans that engage Highline's community and meet the needs of the college. The DOR reports to the Dean of Advising and Enrollment Services as a key member of the Advising & Enrollment Services Leadership Team. This role partners with key leads in Entry Advising, Admissions, Running Start, and Financial Aid. It also works closely with the Communications and Marketing Team and across campus with stakeholders such, Prof/Tech programs, High School Re-engagement, ELCAP (English Language, Career & Academic Preparation), BAS (Bachelor of Applied Sciences) programs and Transfer Pathway programs. The DOR is primarily responsible for development and implementation of new student recruitment plans and community outreach. For the team to recruit effectively, they will need to learn and convey critical information about the college, such as the application process, how to become a Highline student, how to access resources to finance college, and information about student support services and the various instructional program offerings.

Given the nature of this role, exceptional customer service and communication skills are paramount. Highline is engaged in developing a long-term strategic enrollment management plan and Outreach and Recruitment will be a critical cornerstone to this plan and alignment with other college programs.

The purpose of outreach is to recruit new students and increase enrollment at Highline College through developing key partnerships in the communities we serve. Our recruitment work actively promotes the value and benefit of higher education to all potential students, including high school populations, non-traditional students, and Latinx and BIPOC populations. The DOR will lead a team that has frequent public contact and requires the ability to communicate with individuals from diverse racial, socioeconomic, and ethnic backgrounds.

This is a full-time exempt position.

Essential Tasks

Reporting to the Dean of Advising & Enrollment Services:

• Provide leadership, management, and supervision of the Outreach and Recruitment team;

• Collaborate closely with key departments in student service and academic affairs to coordinate efforts and convert prospective students to enrolled students;

• Serve as Highline's point of contact for outreach and recruitment efforts in the community;

• Collaborate with program specific staff at Highline to support and enhance recruitment for their programs;

• Collaborate to manage and support Highline's Customer Relationship Management (CRM) tool to effectively recruit prospective students to apply to the college;

• Work closely with Entry Advising and Admissions to ensure prospective students experience a seamless and easy to navigate onboarding process;

• Plan and execute events on campus and off that contribute to the recruitment and enrollment of prospective students;

• Build and maintain relationships with key community partners;

• Support new students (and their families) as they navigate becoming a student at Highline;

• Execute a goal-oriented and results-driven strategic plan for recruitment;

• Evaluate the effectiveness of the work, report outcomes, and identify and implement opportunities for continuous improvement;

• Effectively communicate degree and program offerings;

• Effectively communicate and assist prospective students in navigating financial aid and scholarship processes;

• Support recruitment events both on- and off-campus;

• Assist in preparation of public presentations and be able to deliver information in a way that is appropriate to different audiences;

• Participate in department and other college meetings;

• Collaborate with internal and external partners;

• Perform all other duties as assigned.

Skills and abilities:

• Uses cross-cultural experiences to assist others with bi-lingual/bi-cultural needs;

• Ability to flex communication style to multiple cultural environments;

• Demonstrated ability to build relationships and collaborate with internal and external stakeholders;

• Project management and ability lead, develop, implement and execute recruitment campaigns;

• Time management and ability to manage competing priorities;

• Strong proficiency in leveraging information systems to inform decision making and strategic action;

• Strong organizational skills;

• Strong presentation, written, and verbal communication abilities;

• Lead a cohesive and results-oriented team;

• Proficiency in Microsoft Office;

• Possess the ability to take initiative and work independently;

• Excellent verbal and written communications;

• Demonstrated commitment to diversity, equity, and inclusion.

Qualifications

Required Qualifications:

• Bachelor's Degree in Communications, Marketing, or related field; AND
• 4 years of marketing, recruitment, strategic planning, or related experience. (Professional experience may substitute for education requirements at the discretion of the College); AND
• Experience with marginalized populations; refugees, immigrants, low SES (Socio-Economic Status), and BIPOC students; AND
• Valid driver's license required.

Desired Qualification:

• Experience with Customer Relations Management (CRM) Software;

• Experience with student information systems such as AVISO/Watermark or similar and with ctc

Link;

• Bilingual English/Spanish (written/oral) skills.

Supplemental Information

Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law.

THE COLLEGE

Highline College prides itself on its commitment to diversity and equity, its institutional culture of collegiality and innovation, its globalization of curricula and its inclusion of the community in its programming. Founded in 1961, Highline College is situated in a diverse community just 15minutes south of Seattle. The college annually serves more than 16,500 students -- a student population of over 70% students of color, representing 35 nations and more than 100 languages. The college embraces equity, inclusion and social justice, with core goals of student attainment, diversity, community Engagement and sustainability. The student body at Highline College is made up of Transfer students, Running Start students, Professional- Technical students, International students, Comprehensive Transition Program for students with intellectual disabilities, Adult Basic Education and English Language Learners. In addition, we offer six bachelor of applied science, four-year degrees.

MISSION AND VISION

As an essential part of ourmission and vision, diversity, equity and inclusion are promoted and fostered in all aspects of college life.

APPLICATION PROCEDURE

Your online application must include the following to be considered complete:

1.A detailed resume that addresses the MINIMUM QUALIFICATIONS of the position;

2.A letter of application/cover letter (two-page maximum, recommended) that addresses your ability to meet the QUALIFICATIONS, and KNOWLEDGE, SKILLS AND ABILITIES for theposition;

3.A one-page response to the Supplemental Question.

CONDITIONS OF EMPLOYMENT:

• National Criminal Background Check may be required.

APPLICATIONS MUST BE FILED ONLINE AT:

https://www.governmentjobs.com/careers/highline

NEED APPLICATION HELP?

Should you have any difficulties uploading your documents or navigating the application process, please contact NEOGOV Technical Support at 1-855-524- 5627, Monday - Friday 6:00 AM to 6:00PM Pacific Time.

HIGHLINE COLLEGE IS AN EQUAL OPPORTUNITY EMPLOYER

Highline College is an equal opportunity employer. The College is committed to enhancing the diversity of our faculty and staff, as well as our student population. We strive to create a working environment that includes and respects cultural, racial, ethnic, sexual orientations, and gender identity diversity. We strongly encourage applicants to apply without regard to race, color, religion, sex, sexual orientation, national origin, age, marital or veteran status, disability, or any other legal protected status.

REASONABLE ACCOMMODATIONS

The College complies with the Americans with Disabilities Act. Applicants needing accommodations in the application process in an alternative format may contact the Human Resources office at (206) 592-3812. Persons who are deaf or hard of hearing may dial 711 to place a call through Washington Relay, the state's free telecommunication access service.

TITLE IX POLICY

Highline College complies with Title IX regulations. For details on our policies, see our websitehttps://humanresources.highline.edu/faculty-and-staff/policies/title-ix/

The College appointing authorities reserve the right and may exercise the option to make an employment decision prior to the conclusion of the recruitment process.