Director Of Strategic Marketing Communications

Fawkes IDM Washington , DC 20001

Posted 2 months ago

An international law firm with offices in Washington, D.C. is seeking a full-time Director of Strategic Marketing Communications for their firm. This person will be responsible for driving all activities related to visibility raising, marketing communications, PR and
Media strategy.Responsibilities:

Developing and managing the positioning and messaging of the Firm.

Enhancing the brand and raising the visibility for the Firm globally.

Building the recognition of Firm expertise across practices and industries.

Overseeing Firmwide PR and media relations including outside consultants.

Managing the full Marketing Communications Department and staff budget.

Supervising related Directors, Senior Managers and other staff as required.

Serving as the senior advisor to partners, practices/industries, teams and affiliate groups seeking to raise their profile through marketing communications.

Serving as a senior advisor to Firm leaders/management. Providing guidance and preparing media talking points and Q&As, as appropriate for Firm management.

Overseeing the marketing communications efforts for new laterals: press releases, bios, internal and external announcements.


A Bachelors degree in Marketing, Communications, or Business is required. A Masters degree in Communications, Marketing, or Business preferred.

10+ years of marketing communications management required (in the professional services area desired.)

Significant experience in the public relations and media relations is required.

Experienced at strategic communications planning and implementation across all media.

Professional services marketing knowledge relevant to direct meaningful programmatic development and generate substantive recommendations.

Analytical skills, especially related to the ROI of Marketing Communications investment.

Strategic planning skills, especially related to brand/positioning.

Experience with managing social and digital media campaigns.

Experience in the integration of video in marketing campaigns.

Experience working with graphic designers to develop and implement a means to maintain graphic/design consistency across the brand in print/online/multimedia.

Knowledge of public relations and implementation of related strategies for positioning and messaging to enhance brand awareness.

Strong media relations/journalism/message management skills.

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Associate Marketing Cybersecurity / Strategic Communications

FTI Consulting, Inc.

Posted 7 days ago

VIEW JOBS 10/11/2019 12:00:00 AM 2020-01-09T00:00 About FTI Consulting FTI Consulting, Inc. is a global business advisory firm dedicated to helping organizations manage change, mitigate risk and resolve disputes: financial, legal, operational, political & regulatory, reputational and transactional. With more than 4,600 employees located in 28 countries, FTI Consulting professionals work closely with clients to anticipate, illuminate and overcome complex business challenges and make the most of opportunities. The Company generated $1.81 billion in revenues during fiscal year 2017. For more information, visit and connect with us on Twitter (@FTIConsulting), Facebook and LinkedIn. FTI Consulting continually strives to offer employees and eligible dependents, including domestic partners and eligible domestic partner children, a competitive and comprehensive benefits package. Please click here for more information. FTI Consulting does not accept unsolicited resumes from external firms or agencies. FTI Consulting will not be responsible for placement fees associated with unsolicited resumes. FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation. About Forensic & Litigation Consulting The Forensic and Litigation Consulting practice at FTI Consulting provides multidisciplinary, independent dispute advisory, investigative, data acquisition/analysis and forensic accounting services to the global business and legal community. Our team supports clients facing high stakes litigation, arbitration and compliance investigations, and regulatory scrutiny. About the Opportunity The Senior Marketing Associate will provide essential marketing support to both FTI's Cybersecurity and Strategic Communications practices. This position will support both practices handling various marketing activities, including but not limited to event management, social media, internal and external communications, and CRM management. This job will require some travel, up to 15%. This position will report directly to the Managing Director and Chief Marketing Officer for Cybersecurity and Marketing Manager for Strategic Communications, Americas. Primary Duties for Cybersecurity and Strategic Communications Event Management * Research and assess event, sponsorship, and partnership opportunities to determine potential value and ROI * Secure sponsorships and speaking engagements through outreach and/or application processes * Maintain calendar of events and track due dates and deliverables * Plan and execute logistics for internal and external events, which includes: * Researching potential venues and vendors * Communicating with attendees on confirmations and logistics, including travel and schedule. * Liaising with event coordinators, vendors, and venues to organize on-site arrangements. * Tracking and managing event invoices and budget * Collect and record attendee feedback post-event * Debrief with event speaker to determine value, lessons learned, takeaways, etc. * Add any new, relevant contacts to the CRM database Communications * Prepare social media content and messaging for both Cybersecurity and Strategic Communications social media channels, content hub, and newsletters, in addition to social media kits for FTI professionals * Assist in managing the editorial calendar to ensure a consistent and timely stream of content * Assist in writing and reviewing various communications materials, including press releases, talking points, call for speaker/paper submissions, and award nominations * Assist in the development and implementation of marketing campaigns and strategies * Research notable award listings, research studies, and the like for opportunities to conduct personal business development outreach * Monitor analytics and reporting to identify viable opportunities * Assist in creating and managing a database of marketing assets, collateral, and credentials CRM Management * Liaise with our Salesforce and Corporate Research teams and segment professionals to build and maintain CRM database Basic Qualifications * Bachelor's degree and 4+ years of marketing experience. * Marketing, event management, and/or communications experience with a professional services firm, law firm or corporation is highly desired. Skills * Superior communication including writing, speaking and listening. * Excellent, concise and persuasive business writing skills (writing sample submissions required). * Exceptional organizational and project management skills. * Strong attention to detail. * Basic knowledge of graphic design is preferred, including Photoshop, PowerPoint * Knowledge of SharePoint, WordPress and email management platforms (Eloqua) and client relationship systems (e.g., Salesforce) is a plus. * Ability to multi-task and prioritize competing tasks and deadlines in a fast-paced environment. * Decisiveness and excellent use of independent judgement. * Ability to interact, communicate and collaborate with a wide variety of individuals at all levels of the organization. * Ability to work independently as well as part of a team. * Act as spokesperson for FTI for external audiences. * Ability to travel as required (15%). Preferred Knowledge * Understanding of the Cybersecurity and Strategic Communications practices' competitive positioning leveraged to contribute to the development of messaging, marketing strategies, and proposals. * Basic understanding of key business issues Cybersecurity and Strategic Communications clients are facing and aligning go-to-market strategy and point-of-view(s) around those issues. #LI-AG1 Additional Information * Citizenship Status Accepted: USA Citizenship, Permanent Resident * Exempt or Non-Exempt?: Exempt FTI Consulting, Inc. Washington DC

Director Of Strategic Marketing Communications

Fawkes IDM