Director Of Sales

Pacifica Hotel Company Aptos , CA 95001

Posted 2 months ago

Seacliff Inn, a Tapestry Collection by Hilton is actively searching for a Director of Sales to join the team! The Director of Sales will be an integral part of the team and oversee revenue generation for all sales segments including corporate business transient, tour and travel, group and catering revenue.

The Director of Sales drives revenue generation through aggressive goal setting, team motivation, and proven sales strategies. Understanding of market trends, intuitive networking, and adept negotiation skills are necessary for success as a Director of Sales. The primary role of the DOS is to lead hotel profitability through an innovative and entrepreneurial spirit, develop and execute a strategic sales and marketing plan, motivate the sales team to exceed targets, and achieve revenue and market share goals.

What you'll be doing...

  • Using business tools and first-hand observation, analyze market competition, market trends, and identify client needs.

  • Provide strategic, data-based revenue management plans for the hotel including rate development, establishment of group thresholds, space utilization, demand analysis, market mix management, and deployment strategies

  • Proactively solicit and secure business from new and prospective clients using proven sales strategies aligned with the hotel's brand and vision..

  • Ensure effective utilization of selling guidelines to maximize revenue contribution from all segments, employing cross-segment selling strategies when needed.

  • Manage client contract process including negotiation, provisions, supplemental solution selling, and contract generation, capturing all information necessary for execution and billing.

  • Coordinate and conduct site tours emphasizing features to meet client needs and opportunities to enhance overall satisfaction.

  • Engage in purposeful communication and build long-lasting rapport with clients, creating an open dialogue to uncover client expectations and unrealized needs.

  • Promote hotel brand loyalty programs, encourage client participation, and offer special rate packages and upgrades when appropriate.

  • Effectively communicate with hotel departments to ensure timely and accurate delivery of client expectations, fulfillment of needs, and challenge resolution.

  • Always maintain professionalism consistent with hotel brand and company expectations.

Health Benefits, Travel Perks & More

Medical, Dental and Vision Insurance, 401k, Vacation and Sick Leave are offered with this position along with a Team Member Travel Program, encouraging each team member to visit sister properties and enjoy exclusive team member rates for rest and relaxation. We also encourage quarterly team building and giving back to the communities in which we work through regular volunteering, and select charity promotions throughout the year.

Pay range: $110,000 - 120,000/annual depending on experience


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