Director Of Sales & Business Development

Legacy Village Of Hendersonville Watkinsville , GA 30677

Posted 3 days ago

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Sales * Maintain up-to-date records of all communication with prospective customers using the appropriate system, and track each prospective customer from initial contact to the final decision. * Possess and maintain a strong knowledge of the residence, its benefits, the services provided, the customers, and employees. * Build positive and trusting relationships with prospects through:*

Listening to the needs of the prospect. * Asking questions to acquire more information about the prospect's situation and concerns. * Presenting the benefits of the residence to the prospect and how the prospect's needs can be met. * Introducing prospects and their families to other employees, residents and families and providing opportunities for them to experience the benefits of the residence. * Following-up with prospects regularly, based on their needs and time frame. * Guiding the prospect to make a decision that best meets their needs. * Maintain or exceed budgeted census, deposits and move-ins. * Provide regular reports to the executive director regarding sales achievements, status of interested prospects, and implementation of the marketing plan.Networking/Marketing * Develop and implement an effective marketing plan to include:*

Visiting with referral sources * Hosting events at the residence for qualified prospects and referral sources * Placing advertisements in newspapers * Mailing promotional information to prospects * Seek and build positive relationships with the surrounding community, particularly referral sources. * Educate employees as to their role in marketing and presenting the residence. * Join community groups and attend meetings to build good will in the surrounding area, educate members about your residence, and develop positive relationships. * Attend seminars, read books and publications, and participate in any company training for marketing and sales.Move-In Process * Provide the family with all move-in paperwork and ensure that it is completed and returned within the specified time frame prior to move-in. * Work with the wellness nurse and resident services director to schedule an assessment with the resident. * Inform all employees of the pending move-in date and the necessary information about the resident. * Assist the resident and their family with the transition process through on-going communication, sensitivity and reassurance.Qualifications * Bachelor's degree preferred * Successful experience in sales and networking * Computer experience and ability to use or learn sales programs * Desire to work with older adultsKnowledge Requirements * Any required training by the residence. * Thorough knowledge of the residence, residents, services provided, and employees. * Federal and state laws pertaining to assisted living.

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