Director Of Marketing

Please send a resume and cover letter to Jobs@ibrainnyc.org unless a specific job description specifies otherwise.

Director of Marketing

The International Academy for the Brain (iBRAIN-Academy) is one of the largest brain-injury special education programs in the world. iBRAIN-Academy's mission is to research, develop, and implement special education and related services for school-aged (3 to 21 years of age) students, as well as the development of a fully-inclusive education model, predicated on our Common Planning and Clinical-Educational Grand Rounds Model.

iBRAIN-Academy is headquartered in New York City with current locations in Manhattan, Brooklyn and Washington, D.C. iBRAIN is expanding to add an out-patient clinic (iBRAIN-Center), as well as growing its research efforts for the brain injury and brain-based disorders community (iBRAIN-Institute).

Position Title:

Director of Marketing

Position Summary:

Reporting to the Chief Marketing Officer, the Director of Marketing is a pivotal role that combines strategic leadership with hands-on management. This role is characterized by a significant degree of autonomy, requiring both independent judgment and high-level decision-making. In this position you will strategically oversee and execute marketing initiatives across the organization. This person will be part of the Management Team and will operate as a member of the Senior Leadership Team. They will lead, inspire, and manage our marketing team all while ensuring that marketing strategies align with leadership's goals and values.

Salary Range:

$145,000 - $175,000 (based on years of experience)

Reports to:

Chief Marketing Officer

Job Type:

Full time; in-person (no remote/hybrid)

Location(s):

New York (Manhattan and Brooklyn) with travel requirements to our new Washington, DC location as well as future iBRAIN-Academy locations around the country

Job Responsibilities

• Oversee the marketing and communications activities of iBRAIN

• Develop, implement, and assess comprehensive marketing strategies in tandem with various departments and stakeholders

• Lead fundraising, development, and public relations activities for iBRAIN

• Evaluate the success of marketing and fundraising initiatives and provide/present in-depth statistical based reports to senior leadership

• Lead the creation of engaging digital content that drives audience engagement and measurable actions while overseeing content dissemination strategies

• Supervise the production and distribution of all print and electronic materials including but not limited to newsletters, brochures, and digital platforms (website/social media)

• Foster and maintain strategic partnerships with relevant local, state, and federal agencies and organizations focused on the treatment/prevention/curing of brain injuries and brain-based disorders

• Manages media contacts as well as all engagement in community-based advocacy, outreach, and training to disability communities and organizations (particularly to underserved communities)

• Conduct internal marketing audits and comprehensive market analysis (i.e., SWOT, PEST) to help establish SMART marketing objectives that drive strategy

• Support in recruiting top-tier talent and developing team capabilities across all departments

• Assists the Director of Strategic Planning in developing and implementing all of iBRAIN's strategic planning including initiatives respective P&L

• All other duties and tasks as assigned by the Chief Marketing Officer.

Qualifications

• 7+ years of professional experience in marketing, fundraising or strategy planning roles

• A minimum of 3 years in a managerial position, leading a team of 10 or more

• Master's degree in Marketing, Advertising, Public Relations or equivalent business-related degree

• Must have demonstrable experience in developing effective strategies and business plans across all marketing aspects (branding, product promotion, etc.)

• Strong understanding of market research and data analysis techniques

• Proficient in multi-channel marketing, including digital (social media) and traditional media (Press)

• Broad knowledge of different business functions (e.g., IT, finance, HR)

• Proficiency in MS Office and familiarity with other business software (e.g., CRM)

• Exceptional communication, interpersonal, and problem-solving skills

• Must have the ability to take initiative, and adapt to present needs

• Must be detail-oriented, highly motivated, and team-oriented

• Preferred presentation experience at national/international conferences

• MUST HAVE A SENSE OF HUMOR

Benefits:

Health insurance, Dental insurance, Vision insurance, Paid time off (three weeks PTO + 11 federal holidays), Transportation Management Account

Hours:

Monday through Friday, typically 9.00 a.m. to 6.00 p.m., with occasional prolonged and irregular hours based on leadership/management/travel responsibilities.

Please note this position adheres to iBRAIN-Academy's administrative calendar.

Note: This job description is not intended to be an exhaustive list of all duties, responsibilities, and/or qualifications associated with the position.

Employment with iBRAIN is contingent upon successful completion of any and all post-screening processes, including a reference and background check, and license/certification/degree verifications if/where applicable.

Please send a resume and cover letter to Jobs@ibrainnyc.org unless a specific job description specifies otherwise.