Awardco Lindon , UT 84042
Posted 2 weeks ago
Awardco is an up-and-coming software company focused on providing better solutions to engage and reward employees. Our technology is changing the landscape of employee recognition and we are looking for individuals that want to be part of this exciting worldwide movement. We promise an exciting atmosphere where hard-working individuals are regularly presented with new challenges and opportunities for growth. As a young company on the rise, Awardco provides its employees with terrific opportunities for advancement.
We are looking for an experienced Demand Generation leader to join our marketing team. The ideal candidate is someone who has experience in many different demand generation channels who isn't afraid to roll up their sleeves and build programs from scratch, while leading high-level marketing strategy.
What you will accomplish
Develop and execute demand generation strategies including email marketing, ABM, paid media campaigns and more
Build and own a regular cadence of email nurture streams for both top of funnel leads and customer lifecycle marketing
Implement standardized lead scoring methodologies to more effectively drive awareness and qualified pipeline for sales
Improve marketing operations and reporting to understand marketing spend, performance and ROI
Own the paid media strategy and budget with regular forecasting and reporting
Work with the brand, content and product marketing teams to develop and promote marketing campaigns and materials to drive awareness and interest
Analyze campaign outcomes, drawing insights and presenting results clearly to facilitate sound decision making and next steps
Partner with sales on targeted ABM campaigns to drive awareness, pipeline, or attendance to key events
What you will bring
6-10 years of experience in demand generation (B2B SaaS preferred)
Demonstrated analytical ability, specifically around program performance and ROI
Proven experience in managing the creation and execution of marketing strategies, campaigns and materials.
Experience in managing a team, goals, metrics and overall performance
Exceptional cross-functional communication and collaboration skills
Comfortable standing up new programs and authoring strategy, campaigns and operational best practices from scratch
Strong project management skills with attention to deadlines and velocity of execution
Operational experience with marketing and sales automation tools and/or CRM systems such as HubSpot, Salesforce, Google/Linkedin campaign managers and more
Why Awardco?
One of the fastest growing companies in the nation: 3x 500, 2x Deloitte Technology Fast 500, 2x Mountain West Capital Network Fast 100, 3x Fast 50 (Utah Business), and 3x UV50 Fastest Growing Companies (BusinessQ), to name just a few.
Great Place to Work certified, one of the Best and Brightest companies to work for, and ranked on the Salt Lake Tribune's Top Workplaces.
A revolutionary, client-approved product.
Leadership that listens.
New 200,000 sq. ft. headquarters.
Renowned investors, both local and national.
Cool swag, endless snacks, and a fun work environment.
Awardco is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Awardco