The Director of CRM/Insights & Analytics will be responsible for implementing and advancing the company's perspective, capabilities and programs to support customer retention and customer lifetime value initiatives. This position is a key member of the Marketing team responsible for supporting the development of appropriate multichannel contact strategies and programs based on consumer behaviors to drive revenue via actionable customer insights.
Bachelors' Degree 7-10+ years CRM and analytics experience, preferably minimum of 2 years at the Director level
Experience with extracting data, SQL and/or SAS programming
Solid understanding of retail and e-commerce business and KPIs required Passionate about using data responsibly to derive insights and build strategies that solve business problems Ability to review metrics, analyze, draw conclusions and recommend immediate action Critical thinker with the curiosity and willingness to experiment and validate through testing Solid understanding and experience with audience segmentation, outlining customer journeys and omnichannel activation Proven ability to evaluate, implement and manage external partners, technologies and solutions to ensure top value and performance for organization Ability to effectively prioritize and execute tasks in a high-pressure environment Excellent interpersonal, presentation, communication, and writing skills Track record of building and managing highly productive and successful teams
Destination Maternity Corporation is an Equal Opportunity Employer and does not discriminate in any aspect of employment on the basis of race, color, creed, religion, gender, gender identity or expression, age, national origin, disability, genetic information, citizenship status, affectional or sexual orientation, veteran status, marital status, domestic partnership or civil union status, employment status, atypical hereditary cellular or blood trait, ancestry, pregnancy or any other legally protected status in accordance with the requirements of federal, state/provincial, and local law.