Director Of Business Development/Marketing

Director of Business Development/Marketing

Brooklyn, NY

250k + commission

Large home care agency is seeking a dynamic and experienced Director of Marketing to support and lead their marketing team in effectively promoting their services and supporting their marketing professionals in the field.

Responsibilities:

1. Strategic Leadership: Develop and implement strategic initiatives to support the marketing efforts of the organization, including field visits, presentations, and relationship building with key stakeholders.

2. Team Management: Lead and mentor a team of marketing support specialists, providing guidance, coaching, and support to ensure the successful execution of marketing activities and achievement of goals.

3. Collaboration: Work closely with the marketing team to align marketing support activities with overall marketing strategies and objectives, ensuring consistency and effectiveness in messaging and branding.

4. Field Support: Accompany marketers on field visits to various community centers, care manager facilities, nursing homes, and other locations as needed, providing hands-on support and guidance.

5. Presentation Coordination: Assist marketers in preparing and delivering presentations to potential clients, community groups, and healthcare professionals, ensuring that key messages are effectively communicated.

6. Relationship Management: Build and maintain relationships with community organizations, care managers, nursing home staff, and other relevant stakeholders to facilitate marketing efforts and generate referrals.

9. Training and Development: Develop and deliver training programs for marketers on effective marketing strategies, presentation techniques, and best practices for client engagement and relationship building.

Qualifications:

- Minimum of 5 years of experience in marketing, with at least 2 years in a leadership or managerial role.

- Demonstrated success in developing and implementing marketing strategies and supporting marketing professionals in achieving their goals.

- Strong leadership and team management skills, with the ability to inspire and motivate others to excel.

- Excellent communication and interpersonal skills, with the ability to build rapport and establish professional relationships.

- Willingness to travel within the local area as needed.

Email resume to: connie@maiplacement.com