Director, Field Marketing - US Enterprise

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Snowflake Inc. is looking for a Director of Field Marketing for our US Enterprise Field Marketing team, based in either San Mateo or New York. As a Director of Field Marketing, you will be responsible for the development and management of the US Enterprise Field Marketing team, creating the framework and vision for demand generation programs and event campaigns to build market awareness, drive and nurture leads, and accelerate sales opportunities to close. This position will partner closely with our Enterprise Sales team leader, sales development leaders, demand generation leaders and campaign marketing teams, as well as Snowflake's vast partner network, to plan and execute compelling activities.

This is a strategic management role, so the ideal candidate is an experienced leader, well-versed in the ins and outs of the sales cycle, as well as the field marketing and events role. This person is expected to be a data-driven individual and will report directly into the Sr. Director of Field Marketing for the Americas.

KEY RESPONSIBILITIES WILL INCLUDE:

• Management of the US Enterprise Field Marketing team

• Help plan and support team with logistics and execution of events, including shaping event themes, building landing pages and operational campaigns, working with outside vendors (and Snowflake partners, where applicable) on event logistics, overseeing branded swag fulfillment, managing event sales staffing, and setting and defining lead goals and metrics for each event

• Own reporting and tracking of program pipeline and performance results tied to quarterly and annual sales targets

• Manage team budget, SFDC campaign tracking, and other processes to meet operational targets and SLAs

• Collaborate with the alliances organization on Snowflake's strategic sponsorships and go-to-market execution plan with and at partner events

• Maintain alignment with sales team leadership in terms of overall field marketing strategy

• Evaluate all event campaigns' impact and ROI to determine the success and forecast for potential future investment

• Quarterly Business Review preparations and deck creation

OUR IDEAL CANDIDATE WILL HAVE:

• 10+ years of experience in marketing ideally within a B2B environment

• Bachelor's Degree in Marketing, Communications or similar field

• Passion for and ability to people manage and career development

• Proven success in developing and managing field marketing programs and relationships with large enterprise sales organizations

• Hands-on execution ability to manage multiple priorities with effective project management, time management, prioritization and organizational skills, with extreme attention to detail and ability to anticipate the needs of sales

• Excellent verbal and written communication and interpersonal skills, with the ability to engage and motivate internal leaders/teams across functions

• Experience with marketing tools like Marketo, Salesforce / Tableau, and WordPress, as well as proficiency using other office productivity applications and productivity tools (e.g., Microsoft Office, Google Apps, Slack)

• Self-starter capabilities to take initiative with an optimistic "can do" attitude and a strong sense of teamwork

• An interest in and creative spark as it relates to ideas for messaging, creative design, etc

• Ability to work independently and dedicate a minimum of 40 hours/week

• Willingness to submit to a background investigation, including verification of your employment and criminal history

• Ability to travel up to 30%

Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.