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Director Digital Investment, Freelancer

Expired Job

Mindshare Usa, LLC Albany , NY 12201

Posted 4 months ago

xTitle: FREELANCE Director, Digital Investment


Mindshare is a global media agency network with billings in excess of US$34.5 billion (source: RECMA). The network consists of more than 7,000 employees, in 116 offices across 86 countries spread throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific.

Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world's leading communications services group.

Department Digital Investment:

Our Digital Investment teams are critical in bringing our media plans to life. We work in conjunction with our planning teams and are responsible for the negotiating and purchasing of digital media real estate. We are an integral part in capturing a client's vision to reach the intended audience.

Quick Notes:

  • Client: Unilever, Skin Cleansing & Foods categories

  • Direct Report into Managing Director

  • Manage team of 10 across various UL brands

  • Partner closely with strategy/planning team counterparts

  • Responsible for tracking and understanding investment goals across portfolio

  • Work with social team leads on key partnerships, tracking industry updates and development of client POVs

What we love about this position:

  • Driving the industry forward in partnership with Unilever clients to develop an accountable digital marketplace

  • Owning key conversations with senior media clients at Unilever

  • Mentoring a large team of smart, innovative media professionals

How we'll grow together:

  • Building a cohesive digital team to drive client's business forward and deliver results

Meat and Potatoes:

  • Work with Leadership to develop and roll out digital go to market approach and apply best in class ways of working

  • Continue to drive consistent process and approach to marketplace dealings and cascade to teams

  • Facilitate communication between DIG and analytics/planning/adops to bring client strategies to life in digital and execute campaigns to seamlessly

  • Drive client and GroupM approach to digital forward in the marketplace across vendor community

  • Active role in evaluating & benchmarking marketplace to drive YOY efficiencies and value for client

  • Thought leadership to senior client partners, advising on digital approach across display, video, social. Drives holistic digital approach to market across direct (across DIG) & programmatic (in partnership with programmatic counterparts)

  • In partnership with team, developing POVs for new innovations and digital opportunities and provides strategic insight. Specifically, relevant to the social space.

  • Fosters development and growth of DIG team

What you've already conquered:

  • Microsoft Office (Excel, Word, PowerPoint)

  • Portfolio management

  • Strong management skills

  • 3rd party data & tech partners (i.e. MOAT, Sizmek Comscore, Nielsen, etc.)

  • Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communications

  • Minimum of eight years' experience preferred

  • Comfortable working with budgets and numbers

  • Excellent verbal and written skills

  • Exceptional organizational skills, multi-tasking capabilities and detail oriented

Mindshare is an EEO/AA Employer, M/F/Disability/Veterans

Non Discrimination Disclosure: We do not discriminate on the basis of race, color, religion, sex, sexual orientation, national origin, citizenship, age, marital status, disability, veteran status, or any other status or class protected by applicable law. We apply this policy to recruiting, hiring, training, testing, compensation, promotion, transfer, benefits, and all other terms and conditions of

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Director Digital Investment, Freelancer

Expired Job

Mindshare Usa, LLC