Why PepsiCo Design Innovation?
Our mission is to driving the innovation agendas for PepsiCo's Global brands and businesses to help it grow and transform beyond its core. We drive innovation by defining, prototyping, learning and launching strategically aligned and commercially viable new products, services, retail experiences, brands and systems - while eating Cheetos. We challenge and seek to change how PepsiCo works to drive true business innovation.
We are a creatively driven team that leverages the power of Design Thinking to solve business problems that drive meaningful growth. We innovate with intent; to solve real problems, for real people, in the real world. We innovate to incite positive change for people, brands, business and the world around us. We know what it takes to make ideas a reality and bring that into everything we do.
Self starting with entrepreneurial spirit
Adept managing ambiguity
Resilient with hustle
Always questioning & improving
Optimistic & curious
A creative multi-disciplinary fluid thinker who never gives up
Able to toggle between strategy & execution
Empathetic to consumers and internal stakeholders
Fluent in design and conversant on emerging food & nutrition trends
Good at storytelling, visually & verbally
Passionate about enacting change to improve the world and how we nourish ourselves
What you will do:
In this role you'll report into the Head of Design Innovation and work in collaboration with other design leaders, in conjunction with the Chief Design Officer, to effectively develop and deliver design strategies and compelling designed experiences (brand, product, packaging, retail, merchandising) that have strategic business value.
Innovation & Strategic Design Expert: You'll develop and delivery effective design strategies & holistic design solutions in partnership with key business leaders that deliver against business goals. While managing highly complex assignments and concurrent initiatives across varied project types.
You should be comfortable managing the ambiguity inherent in design processes, methodologies (tools, techniques) and design proposals (visions, scenarios) in order to plan creative engagements and visualize the desired creative output.
You will elevates design thinking, which underpins all our engagements, pollinates design thinking through practical design methodologies, solving complex branding problems and uncovering transformation opportunities to help brands get the most out of their design investments.
Strategic Leadership: Design Strategy encompasses brand strategy, design planning, and project management to ensure the design team functions at optimal strength and capacity. Working on projects that have critical business significance you will demonstrate the agility to lead strategy, planning, project management. You should be familiar with working in a multi-disciplinary eco-system, leading interdisciplinary teams in a highly complex matrixed work environment.
You'll partnering closely with the Head of Design Innovation and working alongside the marketing team, to identify, sell-in, and lead projects. Engage with a variety of stakeholders to get input and assess options. Work across all aspects of strategic design development leading opportunity identification projects to design strategies for new brands or product opportunities. You'll guide and advise a team through the Design Thinking & Innovation process to ensure that identified opportunities & design strategies result in sustainable growth and returns for the business.
Be an inspiring leader, both within and outside of the design organization
Champion design thinking across the organization, educating while collaborating
Know how to translate business needs into actionable processes and solutions
Draw on diverse perspectives to solve design problems and drive effective solutions
Articulate design vision through prototyping, scenario modeling, strategic roadmaps, etc.
Collaborate closely with researchers, marketers, media teams to cross-pollinate ideas, methods, and approaches
Build and evolve methodologies, nurture the maturity of the design & innovation capabilities
Provide mentorship and support the professional development to team members
Effectively influence across all levels in the organization; across regions and functions; can get things done through formal and informal channels
Proven ability to effectively incorporate research (including primary and secondary research) in strategic design processes
14+ years of experience, with a minimum of 5 years (recent) in a strategic design role
Degree(s) in Product Design, Architecture, Engineering, Advertising/Branding, Design Strategy and/or MBA
Proven experience in Brand Strategy, Design Strategy, or Innovation & Product Development.
Proven track record of strong leadership, team management skills and a strategic acumen
Superior project management and design management skills; attention to detail
Compelling presentation and proposal skills
Proven ability to multi-task, work in ambiguous and dynamic work environment; is comfortable with risk and uncertainty
Must be willing and able to travel 20% of the time